Creative Content Producer

lauren carley

School of Visual Arts

BFA: Photo / Film

Yale University

MFA: Photo

Anna Palma, Anthony Mandler, Arthur Belebeau, Alex Cayley, Ben Watts, Cass Bird, Chris Craymer, Christian Weber, Frances Tulk-Hart, Greg Delves, Hans Gissenger, Hans Neumann, Jake Chessum, Jennifer Livingston, John Clang, Kenji Toma, Lauren Greenfield, Martin Parr, Matt Mahurin, Matt Jones, Matthew Rolston, Mary Ellen Mark, Richard Pierce, Roe Ethridge, Steven Klein, Thomas Schenk, Tim Richardson + Zoey Grossman Ammirati, Arnell, Bartle Bogle Hegarty, BBDO, BBH, DCA Advertising, DDB, Dentsu, Droga5, FCB, Goodby, Silverstein & Partners, Grey, Hill Holiday, JWT, Kirshenbaum Bond & Partners, Leo Burnett, Margeotes/Fertitta + Powell, McCann, McGarry Bowen, Mother, Ogilvy & Mather, Publicis, Radical Media, Saatchi & Saatchi, Select World, TBWA/Chiat/Day, Wieden & Kennedy + Young & Rubicam

b l oomingdales - d i r e c t o r o f c r e a t i v e operations experience

photographers + directors

clients

agencies

lcarley7

laurencarley3

elle productions - executive producer

5 / 17 - p r e s ent

5 / 15 - 5 / 17

5 / 09 - 3 / 10

3 / 10 - 5 / 15 delia*s - director of creative services 77 fulton street nyc 917-***-**** ************@*****.*** freelance - executive producer / creative strategist Allure, Another, Avon, Burberry, Cartier, Chanel, Coach, Comme des Garçons, Converse, D&G, Dear Cashmere, Dior, Elle, Estée Lauder, Free People, Gap, Gucci, Harper’s Bazaar, Hermès, i-D, J. Crew, John Varvatos, L’Oréal, Lancôme, Levi’s, Manifesto, Michael Kors, Nars, Neiman Marcus, Nike, Polo Ralph Lauren, Prada, Revlon, Saks, Schon, Sephora, Theory, Tiffany & Co., Vanity Fair, Vince, Vogue + W

Budget Projection / Actualization

Casting / Talent Negotiation

Client Management / Project Planning

Crew Sourcing / Hiring

Scouting / Travel / Post Production

Analyzed costing and maintained annual budget

Developed effective workflow processes + communication models Executed on figure / still photo + video shoots which included team hires Scheduled style-outs, turn-ins, fittings, meetings + all creative projects Reviewed creative asset's accuracy + distributed to appropriate teams / vendors Built a vendor + talent database consistent with the brand voice Collaborated cross-functionally for project strategy for multi-channel initiatives Monitored scheduling to ensure deadlines were met

Oversaw projects including implementation of workflow strategy + assignments Projected budget for the creative department + managed spend Assess needs to elevate efficiency + create assets to align with brand Direct team meetings, creative briefs + hindsight reviews Lead team from concept through production + traffic projects Liaise cross-functionally to communicate project plans + facilitate goals Manage budget + monitor spend to identify operational improvements lauren.carley1

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