Digital Marketing Strategist

JARRETT JENSEN

linkedin.com/in/jarrettjensen/ +1-480-***-**** ******************@*****.***

PROFESSIONAL SUMMARY

Growth-oriented marketing strategy professional with 5+ years of experience developing marketing, content & organic growth strategies. Proven track record helping businesses achieve up to 150% YoY growth through marketing and communication campaigns. Experience with improving operational efficiencies through process improvement and AI technology adoption. Seeking to leverage experience in marketing strategy, strategic market research, and data analysis.

PROFESSIONAL EXPERIENCE

BIG MARLIN

Organic Content Lead 2024-Present

●Developed new SEO program & process leading to 15 long term contracts in 6-months.

●Developed 20+ organic growth strategies leading to 35%-150% revenue growth year-over-year.

●Developed two AI tools that increased SEO efficiencies by 50%.

ARIMATHEA

Director Of Operations 2023-2024

●Raised funds and sent a business consulting team to Pakistan to train 25 Pakistani businesses in digital marketing.

●Planned and executed organizations booth strategy for non-profit conference and recruited 20 volunteers.

●Developed a synchronous learning environment to train business coaches for international work.

RYNO STRATEGIC SOLUTIONS

SEO Strategist 2022-2023

●Created & executed 30+ marketing strategies for home service businesses, resulting in #1 Google rankings for 15 clients.

●Developed a standardized client reported process reducing time spent on ad-hoc reporting requests by 5-10 hours a week.

●Initiated and oversaw SalesForce project to capture process documentation for improved consistency and faster onboarding for marketing team.

●Developed and presented monthly YouTube video content on industry market trends to establish thought leadership.

ELEVATION B2B MARKETING

Digital Marketing Specialist 2020-2022

●Developed a new brand and website strategy for a food ingredients company which led to 150 leads in the first week.

●Implemented HubSpot suite into sales process saving 80+ hours a month for sales team.

●Secured backlinks leading to #1 Google position for b2b marketing agency.

EDUCATION

GRAND CANYON UNIVERSITY Glendale, AZ

Bachelor of Science In Business, Major in Finance & Economics 2014-2019

SKILLS

●Growth Strategy & SEO: GTM Planning, Organic Growth, Full-Funnel SEO (Technical/Content/Local), CRO & A/B Testing, Keyword/Link Building Strategy, StoryBrand Certified.

●Data Analytics & Reporting: Google Marketing Platform Analytics (GA4, GSC, GDS), KPI Development, Performance Measurement & Client Reporting.

●Management & Communication: Client Relationship Mgmt, Project Lifecycle Mgmt, Process Optimization, Training Development, Content Creation & Presentation (Video/Docs).

TOOLS

●SEO/Analytics: SEMrush, Ahrefs, Google Analytics, GSC, GDS, Screaming Frog, Yoast, AWR, BrightLocal, Hotjar, Google Keyword Planner

●CRM/Marketing: HubSpot (CRM & Marketing Hub), Salesforce, Mailchimp, Figma, Adobe XD

●Project Management: Asana, Monday.com, Trello, JIRA, Microsoft Teams, SharePoint

CERTIFICATIONS

●Tableau Certification (Udemy) - In Progress

●Digital Marketing Institute - Advanced SEO Course

●HubSpot Inbound Marketing Certification

●Bruce Clay - SEO Certification

●SQL Bootcamp (Udemy)

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