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Account Manager Business Development

Location:
New York City, NY
Posted:
April 03, 2025

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Resume:

Dellon Murray

347-***-**** *** W ***th St, New York, NY 10031 ************@*****.***

EXECUTIVE SUMMARY:

Results-driven Marketing and Business Development Specialist with 10 years of experience driving revenue growth, expanding market presence, and fostering client success.

EXPERIENCE

2024-Present AMERICAN REAL ESTATE New York, USA

Business Development Manager

Optimize quality control initiatives, enhance service standards and strengthen digital marketing impact.

• Implemented service quality systems to improve response timeliness and drive a 10% increase in client acquisition through Networking.

• Earned executive recognition for high-impact digital promotions that elevated customer acquisition.

• Streamlined cross-departmental communication using SaaS, accelerating customer service response time and efficiency.

2023-2024 GENERAL WORKFORCE INC New York, USA

Business Development Manager

Developed and executed B2B sales and marketing strategies that resulted in client acquisition and retention growth.

• Designed and launched a client reward program and sales strategy, achieving 90% client retention and 19% client acquisition through networking and using lead generation software such as Zoominfo.

• Restructured sales team compensation packages and enhanced training programs, earning executive recognition for boosting team morale.

• Optimized digital platforms with SEO and PPC strategies, leading to a 5% increase in online sales. 2022 CAGE COMPANIES Guyana, South America

Marketing Manager (Contract)

Spearheaded regional relationship marketing campaigns, driving market penetration and elevating brand awareness.

• Launched and executed a high-impact ‘Customer Ambassador Rewards Program,’ achieving a 600% surge in customer acquisition.

• Designed and implemented a weekly customer rewards initiative, securing over a 90% customer retention rate.

• Earned recognition as the leader of the ‘Highest Revenue Market’ among seven countries.

• Launched a branding campaign that led to official recognition by the Chamber of Commerce. 2017-2021 NATIONAL COMMUNICATIONS NETWORK Guyana, South America Sales and Marketing Manager

I designed and executed the marketing strategy rollout across 11 company branches, driving a 40% revenue increase.

• Spearheaded a comprehensive company and product rebranding strategy, enhancing market positioning, brand recognition, and customer engagement.

• Launched a client reactivation campaign, expanded product offerings to B2B and B2G markets, and decentralized the sales team.

• Forged strategic partnerships with the business sector to sponsor programs and to promote the FIFA World Cup broadcast, achieving a 50% profit margin and making it the company’s most lucrative event. 2015-2017 RORAIMA GROUP OF COMPANIES Guyana, South America Marketing Executive

Spearheaded integrated sales and marketing strategies across four business divisions including Restaurants, Hotels, Resorts and Aviation services, driving brand visibility and market expansion.

• Led a high-impact rebranding initiative, resulting in a 26% surge in customer acquisition and strengthened brand positioning.

• Orchestrated event planning, trade show promotions, and strategic B2B engagements, fostering valuable industry partnerships.

• Developed and delivered compelling promotional content across television, radio, and social media platforms, driving brand awareness and audience engagement.

Skills

• Driving impactful client engagement initiatives and fostering strong, lasting client relationships that enhance business growth and loyalty.

• Expert in market research and data-driven strategy, utilizing insights to drive business growth, enhance decision-making, and optimize marketing performance. EDUCATION

2022-2024 JAIN UNIVERSITY, MBA Candidate, Digital Marketing and E-commerce India, Bangalore

• Member: Research and Innovation Committee and Business Development Coach, MBA Community Program. 2012-2017 UNIVERSITYOF GUYANA, Bachelor of Science, International Relations Guyana, South America

• Executive Member: International Affairs Committee and international Students to Cuba Research team.



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