Sam Levin
Terre Haute, IN 47802
********@***.***
Qualifications:
Accomplished professional with a 20+ year record of accurately assessing and improving marketing, communications, business development and sales processes to C-Level/Fortune 500 clients. Skilled negotiator, strategic thinker, communicator, and leader with proven results across technology media, brand evangelism, consumer electronics, and lifestyle innovation industries. Accomplishments:
• In depth understanding of strategic planning and emerging technologies.
• Strong knowledge of disruptive tools, social/viral media, products and markets/keen insight to global PR/media/marketing/sales.
• Built E-Commerce programs and strategic partner alliances for internet enabling products.
• Developed strategic alliances and global distribution channels within fortune 500 corporations. Strengths:
• In depth knowledge of social influence ecosphere.
• Licensing, interactive entertainment/CE/innovation enabling technologies and media content.
• Cross-cultural Communication & Negotiation / Asian/Pan Pacific Business, Culture & Language.
• Brand Management / Product Positioning / Marketing Research, Planning & Implementation.
• Strategic Planning / Customer Account Management / Team Building & Motivation. Experience:
Managing Partner
levin bridge Jan 2013 – Present
(an agency combining the strengths of traditional creative and innovative media outreach)
• Expertise in public/media relations, marketing and business development.
• Managed Harman’s $2B lifestyle PR + media efforts equaling 25B (earned) impressions, 3500 stories, 2600 reviews resulting in $78M ad value.
• Brand innovation strategies for fortune 500 companies
• Developed PR, storytelling and experiential media strategies.
• Formed new business opportunities with Japanese, Australian, and Korean technology firms resulting in over $8M revenue in 2 years.
• Initiated strategic marketing/media relationships for Fortune 100 and Fortune 500 technology clients
(Apple, Bandai, Harman, IBM, Microsoft).
• Developed new business opportunities, models, and channels that extended our clients’ market reach.
• Built international sales and distribution channels.
• Secured influential customer partnerships and alliances in multiple global market segments. p. 2 Sam Levin – 415-***-**** – ********@***.***
Director webOS Third Party Peripherals & Marketing Palm Global Business Unit Hewlett-Packard May 2011 – May 2012
Develop and drove all third party webOS Accessories marketing and business development activity for HP/Palm, ensuring accessory ecosystem was competitive, differentiated, and compelling.
• Brought accessories environment to life – Drove and managed key relationships with third party vendors and partners that ensured HP/Palm's overall accessory business as market leader.
• Successfully recruited and managed all partnerships with third party accessory vendors to deliver compelling accessories for the webOS ecosystem.
• Identified and secured priority customer experiences and brands, securing $16M commitment from accessory partners to support webOS devices, driving the committed partners through the completion of global licensing agreements.
• Identified contacts, recruited and managed partnerships with the companies that provided accessories to the mobile device marketplace.
• Acted as the main interface between the third-party vendors and the Palm accessories product planning and product management team.
• Developed new accessory product proposals and oversee projects from definition and development through launch and end of life.
Director Licensing & OEM
Virgin Interactive Entertainment 1996 – 2000
Virgin; world renowned entertainment company, with world-class console, interactive (PC) and handheld applications.
• Directed and managed overall licensing and OEM programs for Americas.
• Initiated licensing, sales distribution throughout Latin America.
• Built licensing synergies with key PC and peripheral manufacturers (Apple, Acer, Compaq, Creative Labs, Diamond Multimedia, Gateway, NEC).
Senior Director Strategic Licensing & OEM
Mattel Media 1995 – 1996
Mattel: a global toy, electronics, and game company with world-class entertainment properties.
• Forecasted, planned, and maintained specific global OEM sales programs.
• Expanded sales from $1M to over $5M in a nine-month period.
• Managed and executed licensing, sales distribution throughout Latin America (Brazil, Mexico, Portugal) resulting in over $9M in international revenue.
• Built co marketing and licensing initiatives resulting in brand exposure and global awareness. Education:
B.S. Management: Menlo School of Business Administration June 1985 Co-Founder, Stanford Mac Users’ Group Jan 1985