Pal is outstanding in both his talent, and his interactions
with others. In problem formulation, he is quick to grasp client priorities and budget/time constraints. An inspired designer, he anticipates the needs of editorial. The job in front of him commands his full attention, but if priorities change, he easily shifts gears. His work ethic is remarkable.
- Bruce Van-Lane, Principal, Communication Matters A solid team player who
understood the clients
expectations very well and
delivered winning design solutions
during our time together in Star.
- Dhruv Ghosh, Financial Advisor at
The Co-operators
Pal Singh
Real pictures of the projects accomplished shown with the prior permission from the respective publishers and brand-owners. Digitally signed in confirmation of all the facts provided, by: Pal Singh
Personal Traits:
Resourceful, Expert negotiator, Excellent communicator, Highly creative, Result-oriented Self-initiator, Organized, Deadline-driven, Great interpersonal skills and Fast learner InDesign
Photoshop
Illustrator
Dreamweaver
Adobe Muse
Corel Draw
HTML/CSS
Ms Office
Wordpress+WooCommerce
Senior Designer-Print/Online
PrintMyBooklets.ca, Toronto
10 . 2020 - till date
Lead Publication Designer
Communication Matters, Toronto
08 . 2013 - 10 . 2020
Lead Designer–Publications (Contract position)
Parvasi Media Group, Mississauga
08 . 2010 - 08 . 2013
proartdirector
@yahoo.ca
Web Design with UX/UI focus
George Brown College
Web Design
Academic College of London
Commercial Arts and Advertising
Jamia University
Desktop Publishing Diploma
IEC
Bachelor of Arts
University Degree
One of the
World’s Top Ten
Designers
Corel
World Design Contest
Page-layout and
promotional
designs
Dean’s Award
Jamia University
Commercial Arts
Category
Designer of
the Month
DT&G.com
USA
Page 1 of 3
BRANDING
PRINT-PRODUCTION
Kuwait
Focusing on the Future
Reprinted from the Special Advertising Section that appeared in the September 3, 2007 issue of Forbes Kuwait flyer.indd 3 3/18/09 5:21:12 PM
DIGITAL
TYPOGRAPHY
PHOTOGRAPHY
WEB-MAINTENANCE
GRAPHIC DESIGN
EDITORIAL DESIGN
Dubai PO Box 2331, Tel: +971-*-***-****, Fax: +971-*-***-**** Media City Motivate Publishing FZ LLC, 5th Floor, Office 508, IAA Building (No 8), Dubai Media City, UAE. Tel: +971-*-***-****, Fax: +971-*-***-**** Abu Dhabi PO Box 43072, Tel: +971-*-***-****, Fax: +971-*-***-**** London Motivate Publishing Ltd, Acre House 11/15 William Road NWI 3ER MEDIA INFORMATION
Advertising Rates and Data
Special Positions US$
Outside back cover 8,000
Inside front cover 7,500
Page one 7,500
Inside back cover 7,500
Centre spread 8,800
Double page spread 7,900
Full page 4,000
Half page 2,500
Half double page spread 5,000
Third page 1,800
Quarter page 1,700
Advertorial
One page 4,750
Double page spread 8,500
Three pages 12,000
Four pages 15,000
Loading charges
For specified position/facing matter 10%
First double page spread 25%
First third of magazine 25%
First half of magazine 20%
Series discounts
1-8 insertions 2.5%
9-16 5%
17-24 7.5%
25-36 10%
37-48 12.5%
49-56 15%
57 insertions or more 20%
Booking deadline:
Thursday, 10 days prior to publication date
Material deadline:
Sunday, 1 week prior to publication date
Digital Media Format – PDF (Portable Document Format)
•The artwork should be press ready PDF file generated through Illustrator/QuarkXpress or InDesign, saved on maximum resolution (300 dpi) in actual size with bleed and crop marks.
•All files must be CMYK format and all black text as over print.
•A colour printout of the saved artwork should be sent for reference along with the CD. However, please note that colour prints/digital proofs supplied will be used only as a guideline and the advertisements will be reproduced as per the data/ specifics supplied on the CD.
Technical Specs (measurements in mm)
DPS
type area 298 x 458
bleed 336 x 486
trim 330 x 480
1/2 page DPS
type area 147 x 458
bleed 168 x 486
trim 165 x 480
Full page
type area 298 x 220
bleed 336 x 246
trim 330 x 240
1/2 page vertical
type area 298 x 108
bleed 336 x 122
trim 330 x 119
1/2 page horizontal
type area 147 x 220
bleed 168 x 246
trim 165 x 240
1/3 page vertical
type area 298 x 70
bleed 336 x 84
trim 330 x 81
1/3 page horizontal
type area 91 x 220
bleed 112 x 246
trim 109 x 240
1/4 page vertical
type area 298 x 52
bleed 336 x 66
trim 330 x 63
1/4 page portrait
type area 147 x 108
bleed 168 x 122
trim 165 x 119
1/4 page horizontal
type area 63 x 220
bleed 84 x 246
trim 81 x 240
WEEKLY FROM APRIL 2005
•Cancellations of, or amendments to, advance bookings will only be accepted in writing 21 days prior to publication date.
•Advertisements are accepted from advertising agencies on pre-payment unless credit approved. For advertising, please contact:
Tel: +971-*-***-****, Fax: +971-*-***-****
MIDDLE EAST EDITION
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25
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Publications mail agreement number 40011993
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november 2011 • canadianimmigrant.ca
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ontario edition
Marketing
pro
Antonio Fernandes:
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You are what you think
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ILLUSTRATIONS
PHOTO-MANIPULATION
Professional Skills:
MASTER DESIGNER WITH PROVEN TRACK RECORD IN
CUSTOMER SERVICE. WELL-VERSED WITH ONLINE DESIGN.
EXPERT PRINT-PRODUCTION SPECIALIST. EXCEPTIONAL
TIME-MANAGER. SOPHISTICATED PROJECT-JUGGLER.
•HIGHLY INNOVATIVE, RESOURCEFUL AND EXPERT USER OF ADOBE CREATIVE SUITE. •MID-LEVEL PHOTOGRAPHER AND ILLUSTRATOR.
•ABILITY TO DELIVER IN A DYNAMIC FAST-PACED ENVIRONMENT.
•STRONG ATTENTION TO DETAIL. •CUSTOMER-SERVICE ORIENTED WITH A PROFESSIONAL AND FRIENDLY DISPOSITION.
133 Berner Trail
Scarborough, ON
M1B 1B5
A STUNNER IN CREATING CONCEPT-TO-COMPLETION KEY DESIGNS. VERY POSITIVE DESIGNER OF PRINT AS WELL AS ONLINE MEDIA. COMMITMENT TO DELIVER EXCELLENT RESULTS. STRONG WORK ETHIC. Page 2 0f 3
CORE PROFESSIONAL COMPETENCIES
Senior Designer-Print/Online PrintMyBooklets.ca (10 . 2020 - till date)
● Created concepts and executed final designs to create concept to completion designs for digital and print products, like, Corporate website, brochures, magazines, posters, flyers, signage and presentations.
● Equipped with professional experience, keen eye and deep understanding of corporate brand-adherence to create brand-building materials for print and digital use.
● Successfully designed internal/external print and digital brand-materials from scratch and using templates.
● Demonstrated esthetical and technical expertise in trouble shooting designs, thriving on tight schedules.
● Being a frontline creative professional, provided high-quality customer-service and finished every project profitably, handling hard-to-please customers diplomatically.
● Sophisticatedly communicated with internal and external stake-holders. Company’s Directors and clients appreciated the customer-service and communication abilities.
● Proficiently planned, scheduled and monitored progress across a wide variety of projects.
● Ensured high-quality products and smooth workflow supervising the print-production.
● Efficiently catalogued visual assets for quick access for future projects. PROFESSIONAL EXPERIENCE
● Over 10 years of professional excellence in creating highly-effective designs and assets.
● Expert of design, color-theory and typography principles and best practices of print-production.
● Highly skilled in contributing effectively to cross-functional sales, marketing and design teams.
● Sophisticated problem solver through communication, presentation and discussion of ideas.
● Mastery of marketing strategies to anticipate and pick the best suitable ideas for every project.
● Proven ability to breathe life into brands through highly effective ideas and best practices.
● Master in designing layouts and vector/raster assets to deliver a wide range of visual solutions.
● Proven ability to plan, schedule and monitor progress across a large variety of projects.
● Expert level understanding of high-level project requirements, and effective visual methodologies.
● Excellent interpersonal, written, and oral communication skills.
● Highly developed skills to quickly create and present the most complex ideas in simple concepts
● Stellar experience acting as internal subject matter expert, consulting on matters that require decisions related to publishing requirements, target audiences, and time parameters to contribute to and work collectively with clients, vendors and stakeholders
● Experienced in developing user-friendly templates and provide support to internal teams on working with templates and adhering to corporate brand standards.
● Master of Design, print and production of promotional collateral and signage. Lead Publication Designer Communication Matters (08 . 2013 - 10 . 2020)
● Skillfully created internal and external brand-enhancing materials for print and websites.
● Effectively managed and maintained official website of IEEE Canada Review magazine.
● Passionately delivered under tight deadlines and budget constraints, managing various tasks communicating gracefully leading a team of professional.
● Brainstormed, conceptualized, negotiated and designed various digital and print assets for the Institute of Electrical and Electronic Engineers (IEEE) of Canada.
● Consistently produced great deliverables within the budget, leveraging in-depth knowledge and experience in branding, layout, colour-application, typography and print-production.
● Successfully organized all creatives, ensuring timely approval and production.
● Carefully organized, managed, and maintained company’s image library. Lead Designer–Publications Parvasi Media Group (Contract, 08 . 2010 - 08. 2013)
● Conceptualized and art-directed multiple designs to create 600 pages GTA Business Pages directory, saving 30% time and resources ensuring utmost client satisfaction.
● Demonstrated professional customer-service skills directly dealing with clients to skillfully assess their brand-requirements and created powerful designs.
● Effectively communicated with clients, staff and management to prioritize on-going projects for timely finalization and completion.
● Established rapport with GTA clients for stronger business relationships through quality work.
● Created an efficient project management system liaising with the marketing and design teams.
● Effectively processed and managed multiple artworks simultaneously dealing with stakeholders.
● Maintained 100% accuracy with speed in finalizing and uploading artworks for production.
● Managed day-to-day affairs of the creative department with excellent interpersonal and communication skills and ensured smooth work-flow.
● Shot photos on-location and sourced stock-images from various sites.
● Carefully organized, managed, and maintained company’s image library. Page 3 of 3
PROFESSIONAL TRAINING & EDUCATION
● UX/UI and Web Design diploma
● Desktop Publishing Diploma: Detailed theoretical and practical studies in typography, layout, composition, colour theory and information design.
● Advanced Diploma in Web Design with Specialization in ASP.NET: Designing and maintaining portals using Dream Weaver, HTML and CSS
● Certificate in Commercial Arts and Advertising: Advance studies and practical training regarding Strategic Brand building through designing direct marketing materials
● Diploma in Business Management: Studies in managing production resources for maximum utilization, knowing market trends, managing cost
● 15 years of academic education including Bachelor of Arts degree. Pal Singh