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PATRICK MUZINGA
adv9nm@r.postjobfree.com 502-***-**** Lexington, KY 40511
Multi-talented business leader bringing more than 20 years of experience as successful Hard worker. Strategic problem solver and change manager. Visionary executive implements plans that meet current and future needs. Key expertise in Sales & Marketing industry.
Market Access and Expansion
Stakeholder Management
Strategic Planning and Execution
Leadership and People Development
MUZINGAFRICA SOLUTION
D.R.CONGO
CEO
02/2022 - 02/2023
Led organization by establishing business direction and actualizing operational plans to meet goals.
Built strategic business partnerships by cultivating relationships with employees and experts.
Delivered speeches and attended industry conferences to promote company image and engage with buyers.
Fostered collaboration and development of new practices by business leaders.
Coordination of 3 axes which are (Management, Agro business and Humanitarian Actions)
HEINEKEN BRALIMA D.R.CONGO
Senior Channel Manager
04/2008 - 02/2022
Collected and analyzed market research data for use in forecasting. Conducted research to determine ideal markets for products and services. Negotiated with vendors to obtain most cost-effective pricing for product distribution.
Pursued mutually rewarding sales activities, strategies and business opportunities with channel partners.
Develop and implement the Commercial Calendar based on the Channel strategy, Brand Plan & Insights.
Development, execution and evaluation of channel Strategies and activation aimed at supporting the winning portfolio of Heineken family brands as appropriate to each channel.
Promotion & Material Management Excellent Outlet execution/ Picture of success (Standards Management) Standardization & management of KPIs and Rewards
Coordinated marketing events for showcasing product and service offerings.
Assessed projects against budgets and timelines, keeping team and assignments on task.
Planned and facilitated meetings to share marketing plans and explain future business goals.
Summary
Skills
Experience
Collaborated with other departments to coordinate strategic marketing activities.
Cultivated business partnerships to build lasting relationships with internal and external parties.
HEINEKEN BRALIMA D.R.CONGO
Trade Marketing Manager
09/2016 - 03/2019
Supervised production of online and offline marketing materials to create cohesive brand image for several consumer categories. Collaborated with public relations teams on content design and delivery to enable B2B media exposure.
Translated client needs into value proposition to generate sales and profit for company.
Collaborated with sales department and marketing team to create opportunities for brand awareness for marketing and sales channels. Optimized point-of-sale campaigns to engage consumers for traffic- generation and sales conversion.
HEINEKEN BRALIMA D.R.CONGO
Channel Development Manager
06/2013 - 07/2016
Directed and coordinated products, services and sales activities. HEINEKEN BRALIMA D.R.CONGO
Area Sales Manager
01/2010 - 05/2013
Conducted field rides with sales personnel to provide in-the-field coaching and training.
Penetrated new markets by investigating competitor products, services and trends.
Led, coached and developed employees to achieve sales goals. Coordinated Daily Field Reports (DFRs) and distributed to clients. Led sales planning, development and account management to grow existing accounts and establish new sales accounts. HEINEKEN BRALIMA D.R.CONGO
Area Sales Representative
04/2008 - 12/2009
Developed and managed partnerships with retailers and distributors. Generated and submitted sales reports outlining sales volume, potential sales and area prospects.
Identified customer needs by asking questions and advising on best solutions.
Maximized sales by keeping areas tidy, fully stocked and correctly priced. Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
Prepared written proposals and quotations to grow business from new and current customers.
Management Research Assistant
D.R.CONGO
Field Manager
02/2005 - 05/2006
Managed field crews and technicians working at customer job sites and verified strong job performance via metrics tracking and customer satisfaction interviews.
Delegated work to staff, setting priorities and goals. Proposed or approved modifications to project plans. Supervision of market research in the field
Management Research Assistant
D.R.CONGO
Field Enumerator
04/2001 - 01/2005
Located and approached households and requested participation in census interview, thoroughly explaining process and purpose. Met daily with supervisor to discuss and report results. Promoted census significance and rights of participation to prospective interviewees through follow-up calls or in-person visits to address non-responsive initial interview.
Asked questions in accordance with instructions to obtain person's name, address and age.
Université Pédagogique Nationale, UPN in Acronym KINSHASA In D.R.CONGO Bachelor of Science in Marketing Management
08/2011
www.muzingafrica.com
https://www.linkedin.com/in/patrick-muzinga-6b5b94101
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