Digital Marketing Manager

JEN BARJA

813-***-**** adh68n@r.postjobfree.com WWW.LINKEDIN.COM/IN/JENBARJA

EXPERIENCE

noformat: Senior Account Manager - Remote - 2020 – Current (Reason for Leaving - Last day 12/11/2020: Covid-19, lack of work)

• Providing day-to-day leadership and operational expertise to the Marketing and Development teams.

• Showing aptitude in sound decision making and problem solving in high pressure situations.

• Proactively reaching out to clients to review their needs, provide recommendations, and manage expectations by keeping all stakeholders updated on project progress.

• Staying in close communication with clients to proactively make sure their needs are being met by our platform and services.

• Taking ownership of the management of resources, schedules, budgets, assets, and project organization to ensure the overall performance and seamless delivery of objectives.

• Reviewing and confirming deliverables prepared by the team are accurate before presenting to client. BabelBark: Senior Account Manager - Remote - 2020 – 2020 (Reason for Leaving: Covid-19, out of business)

• Creating operational business changes to the sales cycle ensuring immediate conversion to paying client.

• Developing new sales opportunities, strategies, and funnels to continually grow the business.

• Selling, demoing, and onboarding new clients onto the BizBark platform.

• QAing, reviewing, and confirming accuracy of new app and platform features.

• Collecting client feedback and feature requests to improve platform performance.

• Creating documentation to provide clients a straightforward onboarding process. Avitus Group: Marketing Operations Manager - Remote - 2019 – 2020 (Reason for Leaving: Lack of work)

• Spearheading, maintaining, and leading new department wide methodologies for more efficient workflow practices, operational policies, and procedures in order to streamline project execution and operational efficiency.

• Pinpointing how teams can leverage existing strengths and improve weaknesses through various business process improvements.

• Conceptualizing the “big picture workflow” and plan out and prioritize details accordingly.

• Leading training and mentoring of staff on new department processes.

• Monitoring project risks and scope changes to anticipate possible issues and proactively find solutions to minimize project impact.

• Creating and maintaining accurate project documentation such as statements of work, agendas, proposals, frame-ups, etc. Snappy Kraken: Project Director - Remote - 2017 – 2019 (Reason for Leaving: Change in Company direction and lack of work)

• Responsible for developing and managing schedules, assets, project organization and overall agency account performance.

• Actively monitoring project risks and scope changes to identify potential problems and proactively find solutions in advance to minimize project impact.

• Identifying potential problems proactively and finding appropriate resolutions before client escalations occur.

• Implementing new, companywide development and support processes.

• Developing project templates for complete video production of client webinars and digital marketing campaigns.

• Testing functionality of new products and communicating necessary updates to Development Team. Teamwork Retail: Senior Client Success Manager - Clearwater, FL 2016 – 2017 (Reason for Leaving: New opportunity)

• Establishing strong relationships with clients including understanding their business objectives and identifying how Teamwork can meet their needs.

• Proactively reaching out to the client for regular reviews of their needs and provide recommendations.

• Managing the execution of implementation projects by coordinating the efforts and deliverables with the appropriate teams.

• Identifying new functionality for clients and creating differentiable competitive value.

• Working with the Product team to assess feature benefit and determine roadmap prioritization.

• Seeking opportunities to provide additional value to existing clients after initial onboarding by proactively and regularly reaching out to clients to monitor satisfaction, determine product usage and assess product value realized.

• Capturing important details necessary to enable a successful client experience, work with the Product Team to determine enhancement delivery dates, update roll-out plans accordingly and communicate plans to clients. Foundry 119: Director of Client Services - Tampa, FL 2015 – 2016 (Reason for Leaving: Out of business)

• In charge of implementing a new company wide project management process.

• Working with agency leadership and services team to ensure requirements and project deliverable dates are clearly communicated, understood, and executed to the team.

• Exceeding client expectations by ensuring all projects are produced accurately, on time and effectively.

• Appropriately allocating resources in order to maintain efficiency, manage coverage, and minimize burnout.

• Conducting project review meetings; distribute agendas, and direct conversation to achieve goals within the time allotted.

• Leading the training and mentoring of new staff on project management methodologies. Kobie Marketing: Creative Project Manager - St. Petersburg, FL 2015 – 2015 (Reason for Leaving: New opportunity)

• Managing Creative Team and Freelance resources and their daily allocations.

• Providing LOEs for Client Services across multiple verticals within the company.

• Overseeing the completion of projects such as email campaigns, eNewsletters, banners and website updates.

• Determining efficiencies within Creative Team to produce deliverables more cost effectively.

• Building, maintaining and revising schedules as needed to ensure timely delivery.

• QAing Client Services and Client deliverables to guarantee accuracy.

• Compiling detailed weekly Creative Team reports for Executives. Emerge: Project Manager/QA Lead Analyst - Rochester, NY 2012 – 2015 (Reason for Leaving: Change in Company direction) Project Manager

• Identifying resources needed and assigning deliverables throughout all stages of the project.

• Overseeing Cisco marketing projects by working closely with clients and creative team members.

• Ensuring Pernod Ricard iPad application development and testing is completed successfully per client SOWs.

• Managing the production and delivery of AT&T’s GoPhone national email campaigns.

• Training new Emerge employees on eCare, a customer support system used by Jim Beam. Quality Assurance Lead Analyst

• Creating test plans based on client business requirements for applications.

• Working with the Implementation and Development Teams to proactively define testing strategies.

• Communicating the root cause of defects to the development staff in order to increase the quality of the deliverable.

• Providing valuable input into product usability, workflow and feature designs from the end user's perspective. Williams Lea-Pfizer Global Headquarters: Client Relationship Manager - New York, NY 2011 - 2012 (Reason for Leaving: Moved)

• Managing marketing materials produced for internal advertising, including meeting collateral and SharePoint websites.

• Ensuring all materials produced meet Pfizer Corporate Branding Guidelines to maintain brand integrity.

• Overseeing the workflow process for both print and web-based projects from inception to completion.

• Exceeding client expectations by ensuring all projects were produced on time, effectively and accurately.

• Strategically planning cost efficient projects designed to preserve the clients’ budgets. Barnett & Murphy, Inc.: Account Manager - Orlando, FL 2007 - 2009 (Reason for Leaving: Out of business)

• Managing all aspects clients’ campaigns from project plans to invoices within BMI.

• Implementing more efficient workflow practices to better serve both clients and BMI team colleagues.

• Creating cost effective projects including direct mail, email blasts, banners, purls and interactive websites.

• Developing new customer relationships and maintaining clients’ satisfaction by exceeding expectations. EDUCATION SKILLS

University of South Florida PM Tools: JIRA, Asana, Basecamp and Smartsheet Tampa, FL PM Methodologies: Agile, Kanban and Waterfall B.A. in Advertising with Minor in Psychology Design Tool: Figma Graduated May 2005, Magna Cum Laude, GPA 3.8 Ecommerce Platforms: Magento, Magento 2, Shopify Plus, and Demandware CRM/Email Software: Salesforce, Pipedrive MailChimp and SurveyMonkey Productivity Suites: Google Workspace and Office Suite RECOMMENDATIONS

Alex Miningham, Founder at Foundry 119: “Jen is an incredibly hard working and driven professional who has the ability to wear a multitude of hats. Furthermore, Jen's upbeat personality in the workplace makes her a valuable addition to any team setting. I would highly recommend Jen to any employer looking to fill a void in client relations or project management.”

Jody Layne, President at Barnett & Murphy, Inc.: “I had the pleasure of working closely with Jen for several years. She is one of the most enjoyable people to work with. She is fun and personal while at the same time being organized and detail oriented. As long as Jen was on a project with me, I never had to worry that the client wouldn't be satisfied or that every task would be handled. I recommend Jen highly and know that she will excel at everything she chooses to do.” Jessica Hutwelker, National Account Manager at MatchUp Promotions: “Jen exemplifies maximum efficiency, dedication to her role, attention to detail, and is trustworthy of whatever task is put in front of her. She is extremely intelligent and focused. She does not get involved with idleness and gossiping often found in offices, but instead sets her attention on being a stellar employee wherever she is. Jen consistently takes on additional tasks due to her speed and efficiency, yet never jeopardizes what she is already given. Truly a tremendous, driven, talented individual.” Tricia Fox, Director of Enterprise Operations at Emerge: “I had the opportunity to work with and manage Jen while at Emerge. She was an integral part of the project management and QA processes. In fact, Jen was able to develop new process and process improvements, helping to increase productivity and quality excellence in our digital marketing deliverables. Jen has a “can do” attitude that I appreciated so much. When it came to learning new technology or immersing herself into a client’s business, Jen did a great job! She worked well with our remote teams and international vendors and her fluency in Spanish came in quite handy. I highly recommend Jen for anyone needing a versatile resource who can offer much skill and expertise in project and process management, QA, and digital marketing.” Josh Pope, Art Director & Photography Manager at Kobie Marketing: “I had the opportunity to work with Jen in the Creative department at Kobie. She was energetic and always enthusiastic about the next project the team would tackle. She encouraged collaboration not only within the team but departmentally across the company. Jen would ensure workloads were manageable, projects were kept within scope, deadlines were met and errors were reduced. She implemented and made sure processes were maintained and followed from beginning to end. She is a persistent and determined individual who was organized and very detail- oriented. I’m happy to recommend Jen as a more-than capable employee, ambitious go-getter and a good-natured person who was a pleasure to work with.” Krista Feierabend, Graphic Designer at Pfizer World Headquarters: “I had the pleasure working with Jen on site at Pfizer World Headquarters. I have never worked with a more hard working and efficient manager. Jen would organize and provide me with all of the necessary materials I needed in addition to perfect, clear and concise direction for me to be able to do my job (graphic designer) the best that I could. Without her, our whole department severely lacked. In addition, Jen's energy and enthusiasm helped to enhance the work place and enjoyable to come to everyday. Jen is an amazing asset to any team.”

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