Social Media Business Development
Resume:
SOCIAL MEDIA, MARKETING & CONTENT SPECIALIST
RENATA GINTER
B2B
Digital Marketing Strategy
Social Media Management
Content Creation & Copywriting
Excellent Writing Skills
Graphic Designing
Ad Creating (print and digital)
Eblasts / Newsletters
White Papers, Proposals, Infographics
Short Promo Video Creating
Brand Management & Awareness
Social Media Paid Advertising
SEO
Community Engagement
Excellent Relationship Builder
Leadership / Management
Market / Demographic Research
Strategic Planning
Researching Competitors
Project Management
Marketing & Communications
Promotional Campaigns
Self Motivated
Multi-Tasker
Presentation Skills
Innovative
Problem Solver
Creative Thinking
Consumer-oriented
Highly Persuasive
Very Organized
Highly Adaptive
Excellent Communication Skills
Active Listening Skills
Limited HTML / web design
Customer Relationship Management
(CRM)
S K I L L S
A B O U T M E
E X P E R I E N C E
Results-driven Marketing and Content Specialist with over 17 years of experience in B2B sectors.
Proven track record of developing and executing comprehensive marketing strategies, driving significant business growth, and expanding global client bases. Expertise in digital marketing, content creation, and social media management across diverse industries including publishing, food/beverage, manufacturing, entertainment, education, and healthcare.
C O N T A C T
Hamburg, NJ
************@*****.***
LINKEDIN profile
BUSINESS DEVELOPMENT DIRECTOR
2024 - Contract, The Potomac Debate Academy
Drove 250 new enrollments, increasing revenue by over $100,000 through strategic outreach and program recommendations
Optimized outreach strategies based on parent engagement metrics, resulting in exceptional enrollment numbers
BUSINESS DEVELOPMENT DIRECTOR
2024 - Contract, The Electricity Forum Hurst Publishing Redesigned media kit to align with post-pandemic market demands, enhancing company's value proposition
Conducted in-depth market analysis to identify untapped revenue potential Revitalized dormant business relationships, increasing portfolio diversity VP SALES & MARKETING BOARD MEMBER
2018 - Present, Rising Stars Youth Theatre Co., Inc. Developed and implemented comprehensive marketing strategies, resulting in business growth of 42% (2021), 33.3% (2022), 150% (2023), and 195%
(2024)
Executed multi-channel marketing campaigns across email, social media, and content platforms, expanding audience reach
Achieved impressive social media metrics:
2024: 178K Facebook impressions, 91K reach; 38,175 Instagram reach 2023: 96,000 Facebook impressions, 61,000 reach, 8,984 unique clicks; 12,800 Instagram reach
2022: 79,000+ Facebook impressions, 43,000 reach, 3,488 unique clicks, 5.7% CTR
2021: 62,000+ impressions, 31,699 reach, 753 unique clicks, 4.97% CTR Produced multimedia content including photography, video promotions, and graphics for digital and print platforms
S K I L L S
RENATA GINTER
SOCIAL MEDIA, MARKETING & CONTENT SPECIALIST
MS OFFICE / OFFICE 365
GOOGLE DOCS / ONE DRIVE
ALL SOCIAL MEDIA PLATFORMS
CRM: SalesForce, MagHub, HubSpot,
ZoomInfo, Zoho, Sales Navigator,
Goldmine, Streak
NETWORKING/COMMUNICATION: Outlook, GMail,
Microsoft Teams, Slack, WebEx, Zoom, GoToMeeting,
Discord
EMAIL CAMPAIGN PLAFORMS: Constant Contact,
HubSpot, MailChimp
GRAPHIC DESIGN: Canva, Adobe, Ipiccy, Pixlr,
GIMP
MARKET RESEARCH & ANALYSIS: Google Search,
LinkedIn, Exploding Topics, Buzzsumo, Living Facts, Facebook Insights, Reuters, Bloomberg, Yahoo
Finance, S&P Global, D&B
CERTIFICATIONS:
Google Analytics, Google Adwords:
(Fundamentals, Search, Mobile, Display)
FOUNDER / DIRECTOR
2018 - Present, Socialize Marketing Co.
Personalized consulting company offering the following services: Graphic Design
Promotional Campaigns (print and digital)
Social Media Management
Content Creation
Brand Marketing / Promotion
Newsletters (print and digital)
ADVERTISING SALES MANAGER
2018 - 2021, MagazineXperts LLC
Revitalized 70% of lost business through strategic client re-engagement Devised comprehensive advertising programs for print and digital platforms, including specialized issues, eblasts, webinars, and sponsorship packages Consistently exceeded sales targets, contributing to company growth Curated 6,500+ qualified leads in healthcare, life science, and pharmaceutical industries
Established robust social media presence: Twitter (10K followers), Facebook
(6K followers), LinkedIn (4K followers)
Led all marketing initiatives, elevating visibility of company's brands, technologies, and services
DIRECTOR OF BUSINESS DEVELOPMENT
2017 - 2018, Telesto Digital LLC
ASSISTANT PUBLISHER / MANAGING EDITOR
2003 - 2017, Positive Publications LLC
Led worldwide sales, business development, and special project management Conceptualized and launched two successful magazine titles: "FDQ" (Food & Drink Quarterly) and "Industry Virginia"
Spearheaded publication operations, product launches, marketing initiatives, and communications strategies
Implemented comprehensive brand management and public relations strategies
Developed and executed integrated marketing campaigns across print and digital platforms
Grew global client base by 82.5% through exceptional marketing and sales strategies
Increased company revenue by 60-75% implementing direct, upsell, and cross-sell techniques
St. Josephs College
BS Biology
E D U C A T I O N
Attended Pre-Med on scholarship
L A N G U A G E S
Native / Fluent
Limited
ENGLISH
POLISH
SPANISH
Native / Fluent
Published writer of 7 books and 3 magazines in
the entertainment genre
Created layouts, enhanced photos, and did graphic
design for numerous published books, calendars and magazines.
Spearheaded two magazine titles for Positive
Publications LLC:
FDQ (Food & Drink Quarterly) 2007-2009
Industry Virginia (for the VA MFG Assoc.) 2016
Secured celebrity chefs to endorse FDQ
(Andrew Zimmern, Guy Fieri, Jacques Torres, Iron
Chef Cat Cora, Rocco DiSpirito, Iron Chef Jose
Garces, Lidia Bastianich, Todd English, Nick Stellino, Dave Lieberman, Danny Boome)
Expanded global client base by 82.5%
Grew company revenue 60-75%
Secured a pivotal meeting with the FL Dept. of
Education to present the value proposition of a
workbook series, resulting in statewide approval at Peoples Publishing (known as Mastery Education).
Helped start up a non-profit youth theatre organization and ran it during the pandemic to help kids socialize, learn, build confidence and create.
C A R E E R H I G H L I G H T S
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