Sales Manager Outside

Carri Lee Carl

*** *. *** ***** ****, Lake Villa, IL 60046

ad8vww@r.postjobfree.com 818-***-**** (cell)

Management Profile

Sales & Marketing Strategy Team Building & Leadership

Highly driven, results-focused professional with a proven ability to significantly increase profitability and revenue. Demonstrated success building and developing inside and outside sales teams that exceed all quotas and objectives. Superb communication, negotiation, and closing talents. In-depth knowledge of the entire sales process for consumer, industrial and business products and services. Excellent trainer and coach. Uncompromising work ethic and commitment.

Core Competencies

Sales Leadership

Account Development

Coaching & Management

Marketing & Sales Expertise

Budgeting & Forecasting

New Business Development

Revenue Optimization

Lead Generation

Expert Client Relations

Professional Experience

QUADIENT – Bagneux France- Chicago, IL 2022 - 2024

District Sales Manager

Serve as District Sales Manager for an $1.3 Billion Dollar Business to Business SaaS Solutions Corporation, specializing in mission critical communications.

Managed an Outside sales force in a three state District to increase performance and drive optimal profitability. Work with the Director of Sales to develop sales strategy and plan presentations. Identify and capitalize on business opportunities; develop new clients. Hired, Trained, Coached and managed a senior team of professionals. Managed budget. Monitor sales, commissions, and bonuses. Create monthly reports.

Key Achievements:

Recruited and developed a high-performing sales team from its inception; attracted and retained a focused, goal-oriented sales force.

Personally created Sales Coaching Program

Improved brand equity and visibility by designing new sales and marketing tools, including web site, brochures, presentations, postcards, flyers, and e-mails.

Exceeded all sales forecasts by 15% by providing energetic leadership, hands-on training, and engaging sales presentations.

EBM SYSTEMS – San Francisco, CA - Chicago, IL 2011 - 2022

General Sales Manager

Served as General Sales Manager for an established Business to Business SaaS Solutions Corporation, specializing in Logistics, Transportation, Operations and Production Management.

Managed Inside and Outside sales force to increase performance and drive optimal profitability. Work with the CEO to develop sales strategy and plan presentations. Identify and capitalize on business opportunities; develop new clients. Managed budget. Monitor sales, commissions, and bonuses. Create monthly reports.

Key Achievements:

Exceeded sales forecasts by 55% by creating a dynamic, goal-oriented sales culture, and instituting a new commission program that enhanced performance and morale.

Successfully created a sales force of 22 in four offices World Wide from the ground up.

Created and Chaired Executive Inter Disciplinary Management Team to resolve issues that pertain to different aspects of business within the corporate structure.

ILLUSION ENGINEERING – Los Angeles, CA 2007-2011

Director of Sales and Marketing

Serve as Director of Sales for Illusion Engineering Corporation, a cutting edge start up in the Environmentally Sustainable Lighting and Special Effects field.

Maximize sales results for the company by finding, hiring, training and working with Independent Sales Representative firms around the World. Manage the inside and outside sales force to increase performance and drive optimal profitability. Work with the CEO to develop sales strategy and plan presentations. Identify and capitalize on business opportunities; develop new clients. Managed budget. Monitor sales, commissions, and bonuses. Create monthly reports.

Key Achievements:

Exceeded sales forecasts by 100% by creating a dynamic, goal-oriented sales culture, and instituting a new commission program that enhanced performance and morale.

Successfully created new agreements with Independent Representative firms around the world by researching, identifying, and developing relationships from the ground up.

Improved brand equity and visibility by designing new sales and marketing tools, including web site, brochures, presentations, postcards, flyers, and e-mails.

THE MOBILE STORAGE GROUP – Burbank, CA 2005-2007

Director of National Accounts

Serve as Director of National Accounts for The Mobile Storage Group, a portable storage and equipment leasing company with 800+ dedicated employees.

Maximize inside/outside sales results for division responsible for 30% of company revenue. Manage the inside and outside sales force to increase performance and drive optimal profitability. Work with the CEO to develop sales strategy and plan presentations. Identify and capitalize on business opportunities; develop new clients. Managed budget. Monitor sales, commissions, and bonuses. Responsible for GSA contact negotiation and administration. Create monthly reports.

Key Achievements:

Exceeded sales forecasts by 100% by creating a dynamic, goal-oriented sales culture, and instituting a new commission program that enhanced performance and morale.

Grew profit margin by 35% for existing accounts by developing a high-caliber sales team and providing hands-on client services.

Successfully closed 85+ new profitable account agreements by researching, identifying, and developing new clients from the ground up.

Improved brand equity and visibility by designing new sales and marketing tools, including brochures, presentations, postcards, flyers, and e-mails.

PROTECH INC. – San Diego and Oceanside, CA 1992-2005

Vice President of Sales (1995-2005)

Promoted to serve on the executive team for ProTech Inc., a leading consumer products start-up that relies on its 300+ employees to secure optimal positioning in the tools and hardware industry.

Spearheaded and directed efforts to boost sales results in the U.S. and Canada. Developed the marketing and sales budget, and provided strong guidance and coaching to 50+ sales professionals. Responsible for GSA contact negotiation and administration. Interacted with cross-functional teams, including Manufacturing, Marketing, and Accounting to facilitation business operations. Coordinated trade shows and sales meetings. Maintained full P&L accountability.

Key Achievements:

Recruited and developed a high-performing sales team from its inception; attracted and retained a focused, goal-oriented sales force.

Personally created 100+ dealership agreements and opened several new key accounts.

Exceeded all sales forecasts by 45% by providing energetic leadership, hands-on training, and engaging sales presentations.

Regional Sales Manager (1992-1995)

Led a team of 10 field sales representatives to enhance sales velocity and profitability for the region. Built relationships with new and prospective clients, and trained sales representatives to develop and strengthen retail accounts. Managed the budget for the western region. Created sales reports and forecasts.

Key Achievements:

Promoted to senior management position for demonstrating superior commitment and loyalty, and a clear talent for sales accomplishment.

Received two “Most Profitable Region Awards” and three “Regional Sales Awards.”

IPS ELECTRONICS – Chicago, IL 1985-1992

District Sales Manager (1987-1991) / Sales Representative (1985-1987)

Earned promotion to achieve measurable sales results for IPS Electronics, an industrial equipment and tools company with 150+ employees.

Motivated, trained, and directed five sales representatives to fuel revenue growth in a highly diverse sales territory. Interacted with prospective and existing clients. Tracked sales results. Evaluated individual and team performance; generated reports. Initiated strategies to continuously improve customer satisfaction.

Key Achievements:

Surpassed sales forecasts by 100% while releasing new products to the marketplace.

Streamlined sales and administrative activities by designing a new sales tracking program and creating accurate, comprehensive reports.

Received two consecutive “#1 in Sales Awards” for opening new accounts and increasing revenues with current clients.

Promoted to District Sales Manager in less than two years.

Education

Bachelor of Arts (BA) in Business Marketing, 1985

New College of California, San Francisco, CA

Advanced Leadership Development (Center for Creative Leadership)

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