DONALD HARDGE
Fort Lauderdale, FL / 954-***-**** / ad8rgm@r.postjobfree.com
SUMMARY AND PROFILE
Senior Sales & Business Development Leader
Senior sales and business development leader with 20+ years of experience in strategic business planning, B2B/B2C/B2G sales strategy, account management, and sales training across diverse industries such as manufacturing, staffing, CPG industry and advertising.
Strategic Sales Leadership: Proven track record of driving strategic business plans, sales and go-to-market strategies, product launches, sales team training, and sales process improvement to generate multimillion-dollar growth across highly competitive markets/verticals.
Sales Organization Development: Excels in building and leading high-performing sales organizations by hiring and training sales personnel, establishing robust performance management frameworks, and integrating best-in-class CRM and sales analytics tools.
Customer-Centric Mindset: Extensive experience in building consultative C-level relationships and strategic partnerships to provide thought leadership and articulate compelling value propositions that result in win-win outcomes and recurring revenue opportunities.
Areas Of Expertise
New Product Launches/Management Account & Territory Management
Performance Management & KPIs Staff Training/Coaching/Mentoring
Process Redesign & Optimization Strategic Planning & Direction
Client Acquisition & Retention Contract Negotiation & Closing
Strategic Partnerships & Alliances Client Relations/Support/CRM
Consultative Sales & Solution Selling Healthcare & Hospital Services
Global Brand Development/Growth Organizational Development
People & Team Leadership Sales Leadership Recruitment Process Outsourcing Managed Service Provider
Career Highlights
Grew revenue from $50K to $250K in 5 months at Accurate Personnel while establishing, maintaining, and nurturing new relationships to boost the bottom line, increase efficiencies, and effectively meet client needs.
Delivered a 10% increase in sales with small accounts and a 5-8% increase in sales with large accounts in 2016 vs. 2017 at Printing To Go & Graphic Design while exceeding all individual goals for team members by 3-6% month-over-month in 2019.
Ranked among the Top 3 out of 35 Sales Managers in the South Florida district while at Altria and developed business relationships with local Walgreens District and Area Managers, resulting in steady revenue growth of 20% YOY in 68 stores from 2013 to 2015.
Increased revenue for Altria Family Companies within the assigned territory to 158 retail accounts and $17M+ annually while overseeing the professional development and growth of employees within the district.
Won multiple Silver and Bronze Awards for outstanding performance at Altria and was selected as 1 of 175 people to participate in the company’s Frontier Leadership Program in recognition of going above and beyond.
Drove acceptance of Altria’s extra regular product in 210 Walgreens stores to drive 86% penetration (a 22% annual increase) while launching new brands in 61 out of 63 stores and achieving 97% penetration (a 33% annual increase).
PROFESSIONAL EXPERIENCE
Postal Center International, Weston, FL
Business Implementation Manager
July 2023 to Present
Provide white glove service to all clients. Identify new business opportunities and implements cost-saving measures as directed by VP of Sales.
Collaborate with sales team to facilitate smooth transition of new clients, design, operations to set up client's account.
Craft documentation and communication provided to Sales Reps, Project Manager, Production departments, and other groups at PCI.
B2B/B2G clients, local cities, states and federal governmental bidding ( RFPs. RFQS, Quotes, and Proposals)
Revenue sales closed in 6 months 1.5M through competitive pricing, value-added programs and benefits
Global Promotion Services, Fort Lauderdale, FL
Director of Sales
Mar 2022 to May 2023
Play a key leadership role in overseeing company sales, marketing, and business development efforts in target clients, cultivate long-term relationships to realize sales goals, and maintain current client partnerships by delivering exceptional customer service.
Identify, qualify, and convert leads, prospects, and opportunities into new sales while strategizing, developing, and implementing specific programs to meet clients’ needs and deliver targeted results.
Delivered $875K in revenue in 11 months, in addition to negotiating all contracts with clients and crafting and executing specific programs to meet B2B clients’ needs and results.
Enterprise software platforms, Managed Service Provider
Provided Onboarding and screening qualifying accounts setup through back office programing
Recruitment Process Outsourcing Platform
ORKIN Pest Control, Fort Lauderdale, FL
Account Manager
Nov 2020 to Nov 2021
Scheduled sales appointments to meet with customers, inspect client sites and identify their pest issues, and recommend effective short-term and long-term solutions based on Orkin’s product/service offering,
Leveraged in-depth training and product knowledge to advise on the best overall pest solution for each customer and demonstrate the benefits of Orkin products, leading to repeat business as well as up-sell and cross-sell opportunities.
Account qualifying and screening process
Monthly sales closed averaged 20-35K through company products and no cash down programs
Accurate Personnel, Fort Lauderdale, FL
Business Development Specialist
Jul 2019 to Jan 2020
Oversaw revenue generation efforts at C-level management, examining staffing needs and developing proposals while preparing and implementing daily action plans to meet weekly metric totals for revenue goals monthly and quarterly.
Recruiting Process Outsourcing Services
Management Services
Printing To Go & Graphic Design, Fort Lauderdale, FL
Senior Sales Manager
Apr 2016 to Jun 2019
Sold to small and large accounts printing proposals based on their business requirements, and executed a comprehensive daily action plan to achieve weekly metric totals for revenue goals on a monthly and quarterly basis.
Delivered strategic direction, structure, and infrastructure to office procedures and processes, sold to B2B and B2C accounts, and built and nurtured new client relationships to increase bottom-line revenue, boost efficiencies, and resolve current client needs.
Led a team of 8 salespersons, including establishing sales goals and KPIs, delivering sales training programs, and providing personalized mentoring/coaching to team members as required.
Recruitment Services
Managed Service Provider
Altria Group Distribution Company, Fort Lauderdale, FL
Key Account Manager - Walgreens South Florida District Specialist
Feb 2013 to Mar 2016
Examined market conditions and leveraged consumer insights to devise robust sales and marketing strategies for the Altria Family of Companies in the Dade and Broward markets.
Implemented brand marketing programs with key accounts, monitored customer inventory levels and delivered recommendations to increase turnover and sell-through, and represented the company at merchandising events, trade shows, and consumer events.
Improved the 2015 account sales growth by boosting partner rebate payments and expanding Altria's retail leaders' marketing programs into 100% of Chambliss locations.
Created and introduced a 2 for $1.29 Black & Mild Casino & Jazz singles in 6 stores, resulting in a 30% increase in volume and a 25% increase in market share.
Grew Walgreens’ business by 30% in cigarette sales via strategic and innovative programming, in addition to leveraging Walgreens SIMS systems to deliver a 10-15% growth in Marlboro inventory for 210 stores in the South Florida district.
Territory Sales Manager
Jan 2000 to Jan 2013
Hand-picked to drive sales, distribution, and merchandising of the brand portfolio within Dade and Broward counties averaging $17M+ in annual sales, consisting of 100+ established retail accounts.
Grew the current account business and opened new accounts while selling company initiatives to retail partners, including promotions, new brands, inventory management, and pricing strategies.
Advised, guided, and collaborated with retail partners on category management, advertising, promotions, in-store merchandising, and business analytics to optimize their business performance.
Implemented cutting-edge systems to monitor, measure, and examine the progress against significant sales initiatives and other business metrics while working with mass merchants, local independent retailers, mid-size stores, and chains.
Oversaw the development and growth of sales professionals in the district while directly conducting cross-training and infield training with new hires and providing ongoing mentoring and coaching.
EDUCATION AND OTHERS
Florida Memorial University
Bachelor of Science (BS) in Criminal Justice
Technical Expertise
Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) / Salesforce CRM / Slack / Hub Spot /Google CRM