Copywriter
Resume:
Michael Hochman
Creative Marketing, Copywriting, and Media Professional
ac5bbe@r.postjobfree.com
Networking: https://www.linkedin.com/in/michaelhochman
Portfolio: https://www.clippings.me/mphochman
Summary
Experienced Creative Content Copywriter, Marketing Manager, and Communications Professional with additional skills in Email & Event Marketing, Advertising & Promotions, Broadcasting, and Design
Primary Creative Marketing & Writing Experience
November 2017 - Present:
RentPath (ApartmentGuide & Rent.com)
Lifestyle Copywriter
Atlanta, Ga
• Writing and researching original creative articles for website’s 10 million-user city lifestyle guide
• Articles utilized throughout company’s four properties to increase customer engagement
Oct 2010 – Jul 2016:
Feith Systems & Software
Marketing Manager and Creative Director
Fort Washington, Pa
• Managed every aspect of marketing, writing, and creative for enterprise software company
• Wrote and designed company website and managed social media
• Created, wrote, managed, designed, and evaluated all email marketing campaigns
• Wrote, designed, and managed all print, social, and web marketing and advertising campaigns
In charge of scheduling, marketing, managing, and running all conferences, seminars, trade show exhibitions, and webinars (including a series with over 3,500 registrants)
• During this time, webinar and seminar attendance increased 21,000% and 3,300%, respectively
Apr 2010 – Oct 2010:
beyond.com Nexxt Networks
Writer and Columnist (Contributor)
King of Prussia, Pa
• Highest-viewed, most-reposted contributor of articles, columns, and interest pieces for national job-search website's business and information blog
• Created advice and information articles for target audience, increasing blog traffic by 200%
Apr 2010 – Jul 2010:
Timmons & Company
Marketing and Advertising Copywriter (Contract)
Doylestown, Pa
• Wrote and designed special projects for big-brand creative advertising agency
• Client verticals included financial, healthcare, manufacturing, entertainment, and more
Nov 2009 – Jun 2010:
The Mayerson Law Office
Copywriter and Marketing Consultant (Contract)
Spring City, Pa
• Generated promotional copy for web marketing initiatives and Web 2.0 applications
• Increased firm’s interactive online presence by 50% and increased traffic profile by 130%
Mar 2008 – Jun 2009:
Audiomax Creative Advertising
Advertising Copywriter and Marketing Account Representative
Blue Bell, Pa
• Created original, non-traditional-media advertising copy for a client base of over 200 accounts, exceeding client marketing profile
• Directed writing, development, marketing consultation, script research, management of production, and distribution of all creative
Mar 2006 – Sep 2006:
Radio-TV Interview Report Magazine
Magazine Copywriter
Lansdowne, Pa
• Researched and wrote advertising copy and feature articles for nationally-distributed media trade magazine, including in-depth interviews with feature subjects and design
Related Creative Marketing & Writing Experience
Feb 2013 - Present:
Bowling Alley Lunch Entertainment
Writer, Producer, and Director of Marketing (Ongoing Project)
Holland, Pa
• Co-writer and co-producer of disability-focused comedy webseries with over 50,000 views
• Manager of web series marketing initiatives which have received press on Mashable, The Guardian, and Daily Dot, in the Philadelphia Inquirer and Chicago Tribune, and more
• Co-writer and co-producer of large-scale video project for The Guardian international news website
• Associate writer for stand-up comedy initiatives, including appearances on The Nightly Show with Larry Wilmore, and at the Chicago Women’s Funny Festival, Joe Conklin's Comedy Night, SteelStacks Two Laugh Minimum, and The Kennedy Center
September 2017 – October 2017:
"The Homecoming": The Cheshire Project / Zeno Mountain Farm
Production Support (Contract)
Lincoln, Vt
• Assisted in production of independent motion picture as support for female lead and general production team
• Assisted in marketing and electronic press kit development for post-production
Feb 2010 – May 2010:
Searchlight California Properties
Copywriter and Marketing Design (Contract)
Santa Maria, CA
• Produced and published all copy, design, and content for start-up web portal
Jun 2006 – Mar 2007:
J. Gatta & Sons
Marketing Coordinator
Philadelphia, Pa
• Created brand-new marketing department and initiated all-encompassing marketing plan
• Coordinated all campaigns between wholesaler, distributor, retailer, and customer
• Increased advertising and co-op profile from a zero-budget to positive return-on-investment
Related Broadcasting & Media Experience
Jan 2005 – Dec 2005:
KPEN-TV Channel 6 (State of Kansas)
Manager and Producer: Educational Programming
Kansas City, KS
• Selected, chronicled, edited, and prepared for air educational programming on a variety of topics for broadcast on closed-circuit state-operated internal television outlet
Jun 1999 – Aug 2001:
KWCV-TV (KSCW-TV) WB33 (Banks Broadcasting LIN Media)
Director of Programming, Promotion, Marketing, and New Media
Wichita, Ks
• Researched, purchased, scheduled, and evaluated all programming for new sign-on
• Managed all on-air promotion and community marketing initiatives
• Designed and maintained station website and directed new-media initiatives
Jan 1997 – Jun 1999:
KSAS-TV FOX24 KSCC-TV UPN36 (Clear Channel Television)
Program Director
Wichita, Ks
• Researched, purchased, scheduled, and evaluated programming for primary and LMA duopoly
• Supervised shared newscast, production of local programming, and program-length advertising
• Created and maintained station website including content writing and data downloads
May 1994 – Dec 1996:
WXXA-TV FOX23 (Clear Channel Television)
Associate Program Director
Albany, NY
• Supported all facets of Programming including viewer outreach and film management
• Producer of Local Programming including Albany River Rats Presents NHL Fox Face-Off
Leadership
Aug 2017 - Present:
Community Justice Center of New Jersey
Board Member, Board of Directors
Trenton, NJ
• Board Member at non-profit law firm assisting low-income, homeless, and disabled returning veterans
Education
Aug 1990 – May 1994:
Syracuse University
Syracuse, NY
• B.S. Communications: Producing for Electronic Media (Television Radio & Film Production)
Contact this candidate