Preface
I am an ideal candidate to fill a position
as Director of Marketing, Director of Advertising, Strategic Business Development,
Internet Marketing Consultant or Account Executive.I understand the new business economy
demands constant change -- marketing must anticipate change I see the marketing culture as a primary
vehicle for business change involving trials, errors, experiments, speculations,
and successI possess broad cultural experience and
I am excited to work toward uniquely creative solutions to problemsI work at the intersection of form and
contentI don't always see a clear distinction
between work and play
Go to resume
below.
Leadership Values
I value, and exemplify, FedEx's criteria
(listed below) used to identify potential leaders. According to FedEx, its
best leaders share nine personal attributes -- which the company defines with
remarkable specificity.
Charisma - Instills faith, respect,
and trust. Has a special gift of seeing what others need to consider. Conveys
a strong sense of mission.
Individual consideration - Coaches,
advises, and teaches people who need it. Actively listens and gives indications
of listening. Gives newcomers a lot of help.
Intellectual stimulation - Gets
others to use reasoning and evidence, rather than unsupported opinion. Enables
others to think about old problems in new ways. Communicates in a way that
forces others to rethink ideas that they had never questioned before.
Courage - Willing to stand up for
ideas even if they are unpopular. Does not give in to pressure or to others'
opinions in order to avoid confrontation. Will do what's right for the company
and for employees even if it causes personal hardship.
Dependability - Follows through and
keeps commitments. Takes responsibility for actions and accepts responsibility
for mistakes. Works well independently of the boss.
Flexibility - Functions effectively
in changing environments. When a lot of issues hit at once, handles more than
one problem at a time. Changes course when the situation warrants it.
Integrity - Does what is morally
and ethically right. Does not abuse management privileges. Is a consistent
role model.
Judgment - Reaches sound and objective
evaluations of alternative courses of action through logic, analysis, and
comparison. Puts facts together rationally and realistically. Uses past experience
and information to bring perspective to present decisions.
Respect for others - Honors and does
not belittle the opinions or work of other people, regardless of their status
or position.
ResumeFor Patrick Allan Feld
RESUME TITLE: Director of Marketing
or Advertising / Strategic Business Development / Internet Marketing Consultant
OBJECTIVE:
In-house marketing position or outside new business development position involving
all aspects of marketing communications with emphasis on Internet marketing
solutions.
CONTACT INFORMATIONADDRESS:28119
Bobwhite Circle, Unit #110
Saugus, CA 91350
DAY PHONE: 661-***-****
E-MAIL: abqkr4@r.postjobfree.com
TARGET JOB: DESIRED JOB TYPE: Employee or
Contract
DESIRED STATUS: Full-time or Part-time
DESIRED LOCATION: Los Angeles
DESCRIBE YOUR IDEAL JOB: Position that capitalizes
on my unique ability to change, develop, and create comprehensive marketing
strategies for companies and products.
TARGET COMPANY
TARGET COMPANY SIZE: No preference
COMPANY CATEGORY: Business-to-Business /
Retail / Direct Marketing / Computers / Software
DESCRIBE YOUR IDEAL COMPANY: Entrepreneurial,
change-oriented company that is committed to taking advantage of dynamic marketing
communications and cutting-edge technologies to better serve their customers
and employees.
TARGET LOCATION: US-West Coast, Los Angeles,
CA
WILLING TO RELOCATE? Yes
WORK EXPERIENCE
COMPANY NAME: Patrick Feld's Web site
COMPANY CITY/STATE: Los Angeles, CA / Sunriver,
OR
FORMAL TITLE: Owner
START DATE: 07/1999 END DATE: Current
WORK DESCRIPTION: Free agent providing strategic
branding, marketing, advertising, design and Internet site development services
to business-to-business and retail clients. Clients include Ray's Food Place, MotorSports
Advertising, Feeling Fine Corporation, Dutch Bros. Coffee Developed complete branding campaign
for Ray's Food Place (50 store, $250 million sales supermarket) to include
TV spots, radio spots, print R.O.P., print circular, point of purchase materials
and Customer Specific Marketing strategies. Concepted and developed a total of six
Web sites over an six month period.
COMPANY NAME: HDHQ.com
COMPANY CITY/STATE: Los Angeles, CA / Ashland,
OR
FORMAL TITLE: Vice President
START DATE: 08/2000 END DATE: Current
WORK DESCRIPTION: Perform overall sales
and marketing functions for startup emerging Internet portal designed to assist
TV stations in the marketing of their new digital signals. Currently marketing
a dramatic advertising campaign created to position TV stations as the HDTV
market leader. Concept and business model were developed by Emma, Mitsubishi
Digital Electronics with the pilot station being KOIN-TV Portland.
COMPANY NAME: Emma, Inc.
COMPANY CITY/STATE: Ashland, OR
FORMAL TITLE: Account Executive/New Business
Development
START DATE: 08/1998 END DATE: 07/1999
WORK DESCRIPTION: Served as Account Executive
in charge of new business development and existing account management for
$15 million + annual billing advertising agency. Managed as much as 50% of
total accounts, initiated Internet marketing services, and managed self-promotional
efforts for the 15 person, Southern Oregon shop.
COMPANY NAME: Pay Less Super Markets
COMPANY CITY/STATE: Anderson, IN
FORMAL TITLE: Vice President of Marketing & Advertising
START DATE: 04/1994 END DATE: 04/1998
WORK DESCRIPTION: Managed $1.75 to $2.5 million annual advertising/marketing communications budget for a $250 million, eight store supermarket retailer. Responsibilities include all planning, creative/art direction, media buying/management (print, radio, TV/cable, outdoor and other unique opportunities), promotions management and data base marketing communications. Also, have been responsible for managing four to seven advertising department staff and all outsource providers.
COMPANY NAME: Design Press, Inc. / ImageQ
Advertising
COMPANY CITY/STATE: Indianapolis, IN
FORMAL TITLE: President
START DATE: 09/1989 END DATE: 04/1994
WORK DESCRIPTION: Headed a full-service advertising agency and print development studio with complete in-house creative and production facilities. Sold $1.3 million in annual capitalized billings with a full-time staff of 15. Client list included IBM, Jenn-Air, Indiana University (Varsity Club), Barth Motor Homes,The Cutting Group, United States Department of Defense/U.S. Navy Sharp Program and Buztronics, Inc., The City of Indianapolis. Successfully raised $1 million in business startup capital. Responsible for nearly all company sales.
REFERENCES
NAME: Mark Portrait, Partner
COMPANY: Emma, Inc.
PHONE:541/482-6800 x6890
CELL: 541/210-0356
REFERENCE TYPE: Professional
NAME: Jim Whitehead, Owner
COMPANY: MotorSports Advertising Incorporated
PHONE:360/848-1832
CELL:360/202-6049
REFERENCE TYPE: Professional
NAME: Larry D Contos, CEO & President
COMPANY: Pay Less Super Markets
PHONE:765/640-2465
REFERENCE TYPE: Professional
NAME: Bob McQuade, CEO & President
COMPANY: Quality Time Education
PHONE:888/432-2537
REFERENCE TYPE: Professional
NAME: Patrick Kluesner
PHONE:765/683-1377
REFERENCE TYPE: Personal
NAME: Dr. Ronald Healey
PHONE:317/852-6800
REFERENCE TYPE: Personal
EDUCATION
SCHOOL OR PROGRAM NAME: Indiana University
CITY/TOWN: Bloomington STATE: IN COUNTRY:
USA
DEGREE/LEVEL ATTAINED: Completed 3 years
toward B.A. COMPLETION DATE: 1984
DESCRIPTION: Pre-Law track with history
major with focus on literature, philosophy, art and cinema
SKILLS
SKILL NAME: Business Plan Conception
& Development to include ideation, business modeling, research, planning and
full financial requirements.
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Budget Management to include
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Project Management
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Business & Creative Writing
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Creative & Art Direction
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: QuarkXPress
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Adobe Illustrator
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 12+
SKILL NAME: Adobe PhotoShop & ImageReady
LAST USED: Currently
SKILL LEVEL: Expert
YEARS OF EXPERIENCE: 10+
SKILL NAME: MicroSoft Office (Word, Excel
and PowerPoint)
LAST USED: Currently
SKILL LEVEL: Good
YEARS OF EXPERIENCE: 10+
SKILL NAME: Macromedia Dreamweaver, Fireworks
& Flash
LAST USED: Currently
SKILL LEVEL: Good
YEARS OF EXPERIENCE: 1+
For
more in-depth information on my experience, please click here.
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copyright 2000-2003,
Patrick Feld's Web site. all rights reserved.