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Sales Representative

Location:
Milwaukee, WI
Posted:
October 10, 2012

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Resume:

*rd Kimberly

Peterson, MBA

Individual Giving Manager at Milwaukee Symphony Orchestra

Location

Greater Milwaukee Area

Industry

Fund-Raising

Overview

Current

Individual Giving Manager at Milwaukee Symphony Orchestra

Past

Account Executive at Gentiva Hospice

Full-time MBA Student at Concordia University Wisconsin

Senior Professional Sales Representative at Novartis Pharmaceuticals

Senior Professional Sales Representative at Johnson & Johnson

Professional Sales Representative and Technical Specialist at Bristol-Myers Squibb

see less

see all

Education

Concordia University-Wisconsin

Concordia University-Wisconsin

Connections

171 connections

Public Profile

http://www.linkedin.com/in/kimberlyannpeterson

PDF

Summary

Exceeds performance goals by; developing strong long-term professional relationships;

using proven business-building techniques; completing thorough data analysis; and

executing creative problem-solving methods.

Specialties

- Relationship Building

- Consultative Selling

- Executive Level Presentations

- In-depth Market Analysis

- Identifying Key Growth Areas

- Problem Solving

Experience

Individual Giving Manager

Milwaukee Symphony Orchestra

Nonprofit; 51-200 employees; Performing Arts industry

2011Present (1 year) Milwaukee, Wisconsin

Milwaukee Symphony Orchestra Milwaukee, WI 2011 - PresentIndividual Giving Manager Manage a portfolio of 140 donors making annual donations in

the range of $1,500- $10,000. Increased donor giving by 10% through relationship building

and educating donors about children s and other community outreach programs.

Research and meet with donors to better understand their capacity and affinity for

giving to the MSO.

Assess donors likeliness for planned giving and present planned giving as a

philanthropic option.

Develop the 2012 $250,000 Argosy Challenge Campaign by coordinating solicitation

mailings, organizing on-stage appeals by musicians and MSO Board Members at 16 concerts,

arranging program insert schedule, and crafting a donor benefit program to encourage

higher giving levels.

Execute numerous stewardship and patron engagement events to expose donors to MSO

musicians, conductors, and guest artists by collaborating with operations, marketing and

vendors.

Organized a five day run-out event on the east and west coasts of Florida to foster

donor relationships that resulted in contributions of over $120,000.

Recruited 140 MSO riders and volunteers to participate in the United Performing Arts

Fund Ride for the Arts.

Implemented a 650 call thank-a-thon to show gratitude to donors that involved MSO

musicians, Board Members, staff members, and League volunteers.

Account Executive

Gentiva Hospice

2010 2011 (1 year) Greater Milwaukee Area

Acquired new and developed existing medical referral sources to increase hospice census

in Waukesha County. Met with patients and families to educate and initiate hospice

services.

Promoted Gentiva Hospice services to physicians, discharge planners, social workers,

directors of nursing, and administrators in a variety of healthcare and senior residential

settings by differentiating Gentiva from other hospices.

Communicated potential patient information to Gentiva Admission Nurses and Medical

Directors to confirm that patients were hospice appropriate and that the company was

operating within Medicare guidelines for each patient admitted. These steps also ensured

that reimbursement was received for services provided.

Developed and presented a community educational program for seniors to initiate

conversations about hospice services before they were needed.

Full-time MBA Student

Concordia University Wisconsin

Educational Institution; 201-500 employees; Higher Education industry

2009 2010 (1 year) Greater Milwaukee Area

MBA Course Work

Core Curriculum Managerial Economics, Applied Statistics, Accounting for Decision

Making, Corporate Finance, Business Ethics, Leadership and Organizational Behavior, and

Strategic Management.

Marketing Concentration Sales Management, International Marketing, Direct Marketing,

Advertising Management, and Strategic Marketing.

Senior Professional Sales RepresentativeNovartis Pharmaceuticals20042008 (4 years) Eastern Wisconsin

Senior Professional Sales Representative Responsible for sales of Novartis products for

Alzheimer s, Parkinson s, Epilepsy, and ADHD in eastern Wisconsin.

Targeted appropriate physicians by analyzing data and trends to formulate a sales

strategy and effective call plan.

Built relationships with neurologists, psychiatrists, and nurses to increase

prescriptions, identify needs, and problem solve.

Informed physicians of managed care changes and drug safety updates to increase

physician prescribing.

Partnered with Children's Hospital Neurology Department and the Medical College of

Wisconsin to acquire a grant and carry out a full-day, CME accredited, pediatric epilepsy

symposium to educate 60 health care professionals.

Effectively partnered with physicians, staff members, outside vendors and colleagues to

schedule meetings, dinner programs, presentations, and health care displays.

Identified key opinion leaders in the community to develop as regional speakers.

Developed a multi-state product launch strategy for the Exelon Patch to ensure that it

would be quickly adopted by physicians upon being brought to market.

Senior Professional Sales RepresentativeJohnson & Johnson

Public Company; 10,001+ employees; JNJ; Hospital & Health Care industry

19982004 (6 years)

Responsible for sales of Johnson & Johnson s neurology and psychiatric pharmaceutical

products throughout Wisconsin and held additional roles as sales trainer and management

development trainee.

Became an expert on Alzheimer s and Epilepsy and the drugs within these classes to be

in the top 10% of Johnson & Johnson reps and finished number one nationally in a launch

year for Reminyl sales.

Facilitated and co-facilitated several training events for new sales representatives in

New Jersey, St. Louis, Chicago, and Milwaukee.

Completed J & J Management Development and Train the Trainer programs.

Increased sales by consistently addressing physician concerns and problem solving to

reduce barriers to prescribing.

Acquired a grant and spearheaded a full-day, CME accredited epilepsy symposium in

conjunction with UW-Madison that featured five regional and national speakers to educate

75 health care professionals.

Professional Sales Representative and Technical SpecialistBristol-Myers Squibb

Public Company; 10,001+ employees; BMY; Pharmaceuticals industry

Territory Business Manager - Pharmaceutical Division Responsible for sales of Bristol-

Myers Squibb s product portfolio for depression, anxiety, pain, and antibiotics to primary

care, pediatric, and psychiatric physicians.

Obtained knowledge of the business of health care, workings of physician offices, and

how medical practices are closely tied to managed care, reimbursement, government

programs, and insurance companies.

Maintained top sales performance by quickly gaining an understanding of the

pharmaceutical business, defining the local market, and building relationships with

physicians, their staff members, hospital personnel, and peers.

Rapidly gained a broad understanding of disease states, medications and competitors in

the Milwaukee health care market.

Skills & Expertise

Fundraising

Market Analysis

Event Planning

Public Speaking

Marketing Communications

Education

Concordia University-Wisconsin

MBA, Marketing and Business

20082010

Concordia University-Wisconsin

BA, Management and Communcations

19931996

Additional Information

Interests:

Yoga

Classical Music and Opera

Walking

Movies

New restaurants

Groups and Associations:

Association of Fundraising Professionals - Southeastern Wisconsin Chapter Join

Concordia University Wisconsin School of Business & Legal Studies Join

Concordia University--Wisconsin Alumni Join

FUEL Milwaukee Join

Fund Raising Professionals Join

Link Up Milwaukee Join

Milwaukee Women's Networking Group Join

Pharmaceutical/Medical/Hospital Sales positions Join

Social Media for Non Profits Join

Personal Information

Birthday:

November 29

Contact Kimberly for:

Please e-mail me at abor7c@r.postjobfree.com

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Maya Walker

Craig Lindell

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Matt Wirkiowski

Dawn Christine Khan

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3rd Kimberly Peterson, MBA

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