University Health

Location:

Philadelphia, PA

Posted:

October 17, 2012

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AMY BETH JORDAN

The Annenberg Public Policy Center, University of Pennsylvania

*** *. ** ******, ************, PA 19104-3806

215-***-****

abo0ms@r.postjobfree.com

EDUCATION

**** *.*., ***munication Studies, Muhlenberg College

Summa Cum Laude, Phi Beta Kappa

1986 M.A., Communication, The Annenberg School for Communication,

University of Pennsylvania

1990 Ph.D., Communication, University of Pennsylvania

POSITIONS

1996-presentSenior Research Investigator and Director of the Media and the Developing

Child Area, The Annenberg Public Policy Center, University of

Pennsylvania

2008-presentDirector, The Annenberg Center for the Advanced Study of Communication

Fellowship Program, Annenberg Public Policy Center, University

of Pennsylvania

1996-presentAdjunct Instructor, The Annenberg School for Communication, University

of Pennsylvania

1995-1996Visiting Lecturer, The Annenberg School for Communication, University

of Pennsylvania

1993-1995Research Associate & Consultant, Public/Private Ventures

Philadelphia, PA

1990-1992Assistant Professor and Department Coordinator, Media Studies Department,

Widener University, Chester, Pennsylvania

1989-1990Instructor, Media Studies Department,

Widener University, Chester, Pennsylvania

1987Adjunct Instructor, Communication Studies Department,

Muhlenberg College, Allentown, Pennsylvania

AWARDS

Stanley L. Saxton Applied Research Award (2002) from the National Communication

Association and the

Carl R. Couch Center. Awarded for co-authored paper (with Emory Woodard, Jessica Fishman

and Ronda Scantlin) entitled: Systems theory and the evaluation of media policy: Lessons

from

an assessment of the V-Chip mandate.

Most Important Applied/ Public Policy Research Program Award (2001) from the

International

Communication Association. Awarded for a systematic body of research done for the

betterment

of society.

The Edward L. Palmer Award (2000) from the Annenberg School for Communication, University

of Pennsylvania. Awarded for excellence in media policy research.

Top Paper Award (1998) from the Mass Communication Division of the National

Communication Association. Awarded for paper entitled: Public policy and private

practice: Government regulation and parental mediation of children s viewing in the

home.

AWARDS (continued)

Top Paper Award (1998) from the Communication Law and Policy Division of the

International

Communication Association. Awarded for pa per entitled: Playing by the rules:

Impact and implementation of children s educational television regulations among local

broadcasters.

Top Paper Award (1997) from the Mass Communication Division of the International

Communication Association. Awarded for paper entitled: Industry beliefs about the

audience

for children's television.

PUBLICATIONS

Annenberg

Philadelphia Healthy Lifestyles Initiative (PHLI) survey. Philadelphia: The Annenberg

Public Policy Center of the University of Pennsylvania.

Jordan, A., Horner, J., Stevens, R. (March, 2007). Ordinary children in extraordinary

situations:

A report on youth aging out of foster care . Prepared for the Pew Charitable Trusts.

Jordan, A. (November, 2006). Precursors and correlates of overweight in babies, toddlers

and

preschoolers. Review prepared for the Centers for Disease Control and Prevention.

Hersey, J. & Jordan, A. (May, 2005). Reducing children s TV time to reduce the risk of

childhood

overweight: The children s media use study highlights report . Prepared for the Centers

for

Disease Control and Prevention, Nutrition and Physical Activity Communication Team.

Jordan, A. (November, 2003). Realizing the potential for educational media for early

childhood literacy.

Evaluation of the New Jersey Network Ready-to-Learn Workshop Series. Philadelphia:

The Annenberg Public Policy Center of the University of Pennsylvania.

Jordan, A., Albright, A., Branner, A., & Sullivan, J. (December, 2003). The state of

closed captioning

services in the United States: An assessment of quality, availability and use. Report

to the National Captioning Institute Foundation. Philadelphia:The Annenberg Public Policy

Center of the University of Pennsylvania.

Technical Reports (continued)

Jordan, A. (2000). Is the Three-Hour Rule living up to its potential? An analysis of

educational television for children in the 1999/2000 broadcast season . (Rep. No. 34).

Philadelphia: The Annenberg Public Policy Ce nter of the University of Pennsylvania.

Jordan, A. (1999). The Three-Hour Rule: Insiders perspectives . (Rep. No. 29).

Philadelphia:

The Annenberg Public Policy Center of the University of Pennsylvania.

Jordan, A. (1998). The 1998 state of children s television report: Programming for

children

over broadcast and cable television . (Rep. No. 23). Philadelphia: The Annenberg Public

Policy Center of the University of Pennsylvania.

Jordan, A., & Woodard, E. (1997). The 1997 state of children's television report:

Programming for children over broadcast and cable television . (Rep. No. 14).

Philadelphia:

The Annenberg Public Policy Center of the University of Pennsylvania.

Jordan, A., & Sullivan, J. (1997). Children's educational television regulations and the

local broadcaster: Impact and implementation. (Rep. No. 13). Philadelphia: The Annenberg

Public Policy Center of the University of Pennsylvania.

Jordan, A. (1996). The state of children's television: An examination of quantity,

quality and

industry beliefs. (Rep. No. 2). Philadelphia: The Annenberg Public Policy Center of the

University of Pennsylvania.

Jordan, A., & Roaf, P. (1993). The UAW-Ford Youth Education Sponsors Program:

An assessment of early progress . Philadelphia: Public/Private Ventures.

POLICY IMPACT

Invited Speaker. CPPW Nutrition and Physical Ac tivity Program: Baseline Data from the

Annenberg

Survey. Presentation to the Healthy Eating Ac tive Living (HEAL) Coalition. Philadelphia,

PA. August 4, 2010.

Invited Speaker. CPPW Nutrition and Physical Activity Program: Baseline Survey Findings.

Presentation to Health Commissioner and Deput y Mayor Donald Schwarz. Philadelphia,

PA. July 30, 2010.

Expert Testimony. Philadelphia City Council Hearings: The Causes and Consequences of

Childhood

Obesity in Philadelphia. February 24, 2010.

Research Cited. Federal Communications Commissi on Report: In the Matter of the Child

Safe Viewing

Act; Examination of Parental Control Technologies for Video or Audio Programming. MB

Docket No. 09-26. Adopted August 27, 2009.

Invited Speaker. January 2011: Anticipating Childre n s Media Policy in the Obama Era.

Meeting

Convened by the Kaiser Family Foundation at the Barbara Jordan Conference Center,

Washington, DC, February 25, 2009.

Research Cited. Report of the Committee on Commerce, Science, and Transportation: Child

Safe

Viewing Act of 2007. S. 602. March 3, 2008.

Organizer and moderator. Policy briefing for Congressional staff on Overweight and

Obesity

in America s Children: Causes, Consequences, Solutions. January 23, 2008. Russell Senate

Office Building, Washington, DC (co-sponsored by Senators Harkin and Brownback with

support

from The American Academy of Political and Social Science).

Co-chair (with Tom Robinson, M.D.). Expert Panel Meeting on Children, Television Viewing

and Weight Status convened by the Centers for Disease Control and Prevention. April 26-

27,

2006, Atlanta, GA.

POLICY IMPACT (continued)

Expert panelist. The Effects of Electronic Media on the Cognitive, Social and Emotional

Development of Children and Adolescents. Convened by the National Institutes of Health.

May 15-16, 2006, Rockville, MD.

Invited Speaker. The Media Research Gap, meeting organized by the Children s Digital

Media Center featuring Senators Brownback and Lieberman, April 9, 2003, Washington, D.C.

Invited Speaker. V-Chip Oversight Monitoring Board Meeting, July 17, 2002, Washington,

D.C.

Roundtable Discussant. Children s Television Po licy, meeting convened by FCC

Commissioner

Kathleen Abernathy, July 15, 2002, Washington, D.C.

Member of scientific review panel, a nd contributor. Media effects section of Youth

violence: A report of

the Surgeon General (Appendix 4-B, pp. 87-97). Rockville, MD: U.S. Department of Health

and

Human Services, (2001).

Expert Witness. Before the House Subcommittee on Telecommunications, Trade and Commerce,

on HR 2384, the Corporation for Public Broadcas ting Authorization Act of 1999, July 20,

1999.

Research cited. Federal Communications Commission Ruling: In the matter of policies and

rules

concerning children s television programming. MM Docket No. 93-48 (Revision of

Programming Policies for Television Broa dcast Stations), August 8, 1996.

Research cited in Federal Communications Commission Notice of Proposed Rulemaking:

In the matter of public interest obligations of TV broadcast licenses. MM Docket No. 99-

360,

March 24, 2000.

Quoted in more than 250 newspaper and magazine articles on the topic of children and

television;

including: The New York Times, The Washington Post, The Los Angeles Times, The Chicago

Tribune, The Boston Globe, TV Guide, and Time magazine.

Featured as expert in more than four dozen national television and radio programs,

including:

CNN s Headline News, NBC s The Today Show, CBS s Up-to-the Minute, A&E s Biography,

WHYY s Voices in the Family, A Chef s Table, and Radio Times, NPR s Morning Edition and

All Things Considered and PRI s Marketplace.

Quoted in more than two dozen trade publication articles, including: TV Guide,

Broadcasting & Cable, Variety, Current, and Kidscreen.

GRANTS

Communities Putting Prevention to Work Media Campaign Evaluation. (Amy Jordan,

Principal

Investigator. Awarded $949,000 from the Centers for Disease Control and Prevention.

March, 2010 February, 2012.

Precursors and correlates of weight status in young children. (Amy Jordan, consultant).

Awarded

$5,000 from The Centers for Disease Control and Prevention. August November, 2006.

Educational media for preschoolers: Connecting schools and families with PBS programming.

(Amy

Jordan, PI). Awarded $53,000 from the New Jersey Network Foundation. January, 2003

October, 2003.

Media exposure and adolescent development. (Martin Fishbein, Principal Investigator; Amy

Jordan,

Co-Investigator). Awarded $4,382,615 from The National Institute of Child Health and

Development. September, 2002 June, 2009.

Understanding the factors that influence children s television viewing time. (In

partnership with the

Research Triangle Institute, James Hersey, Principal Investigator, Amy Jordan, co-

Investigator).

Awarded $445,000 from the Centers for Disease Control and Prevention. October, 2002

September, 2004.

GRANTS (continued)

The implementation, availability and perception of closed captioning following the

Telecommunications

Act of 1996 . (Amy Jordan, Principal Investigator). Awarded $75,000 from the National

Captioning Institute, a Washington-based, non-profit group that provides closed

captioning

services. January 2002 January 2003.

Engaging the V-Chip: A follow-up exploration. (2000-2001). (Amy Jordan, Principal

Investigator).

Awarded $25,000 from an Anonymous Donor.

Exploring the impact of public policy initiatives on children s use of television.

(

1999-

2002).

(Amy Jordan, Principal Investigator). Awarded $322,242 from an Anonymous Donor.

Improving educational television opportunities for children .

(

1997-1998). (Amy Jordan,

Principal

Investigator). Awarded $440,000 from The Robert Wood Johnson Foundation.

An evaluation of the Youth Education Sponsors (YES) Program in Detroit Public Middle

Schools.

(1993). (Amy Jordan, Principal Investigator). Awarded $40,000 from the UAW-Ford

Foundation.

BRIEFINGS, CONFERENCES AND MEETINGS ORGANIZED

Advancing the Science of Content Analysis. Meeting convened in December, 2003 to bring

together

researchers working on NIMH-funded grants examining the impact of adolescent exposure

to sexual media content. The Annenberg Public Policy Center, University of Pennsylvania.

The Future of Television and Children s Media Policy. Policy briefing held February 28,

2003 featuring

Congressman Edward Markey, author of the V-Chip legislation and Commissioner Kathleen

Abernathy. National Press Club, Washington, DC.

The Summit on Children s Media Policy. A series of meetings held in April 2002 to discuss

the

state of children s media policy and release findings from APPC s longitudinal study of V-

chip

use among families with elementary school age children. Representatives from industry,

advocacy, academia, philanthropy and government shared research and perspectives. St.

Thomas, USVI.

The Annual APPC June Conference on Children and Television (later Children and Media) .

Meetings

held in 1996, 1997, 1998, 1999, and 2000 as a forum to release APPC research reports,

present

awards, and convene experts in panel discussions of timely issues related to children s

media

policy. Panelists and participants include children s media experts in academia,

advocacy, press,

policy and industry. National Press Club, Washington, DC.

Research on Children and Media: An International Perspective. Meeting convened in June

1999 to bring

together researchers from Japan, Korea, England, Canada, Israel, Australia and The

Netherlands

to set an agenda for top-priority issues and possibilities for collaboration on cross-

cultural

research. National Press Club, Washington, D.C

Using Scholarly Research and Academic Consultants in Children s Educational Television .

Meeting convened in June 1998 to release an annotated bibliography of research available

on how

and what children learn from television and bring together producers and scholars to

discuss

strategies for increasing the educational value of television made for children. National

Press

Club, Washington, D.C.

Challenges and Opportunities for Independent Producers in the New Economic Environment:

The Young Heroes Case Study. Meeting held in June 1998 to discuss APPC s research

on one producer s efforts to develop and market an educational television show under the

Three-

Hour Rule. Attended by television producers, academics, industry consultants and

broadcast

executives. National Press Club, Washington, D.C.

BRIEFINGS, CONFERENCES AND MEETINGS ORGANIZED (continued)

Thinking About Children and Television. Meeting convened in June 1997 to discuss the role

foundations

can play in supporting research on and production of children s educational television.

Attended

by academic, foundation, and industry representa tives. National Press Building,

Washington,

D.C.

Covering Children s Television. Meeting convened in October 1997 with reporters from a

dozen

newspapers and magazines, including: The Chicago Sun-Times, The Philadelphia Inquirer,

The

New York Times, The Dallas Morning News and TV Guide. National Press Building,

Washington, D.C.

Stories for Children . Meeting convened in October 1997 with award-winning children s

book authors

and industry executives in charge of children s te levision to discuss ways to bring

books to

children through quality children s programming. The Morgan Library, New York City, NY.

INVITED TALKS

Food marketing in the new media environment. (July 10, 2010). The Politics and Economics

Media Convergence Summer Institute. Communications University of China, Beijing, China.

Theoretical and methodological issues in creating health communication campaigns for

children

And parents. (July 5-6, 2010). Summer Institute for Health Communication Studies.

Remin University, Beijing, China

Sugar sweetened beverage, childhood obesity, and public policy. ( June 7, 2010). Problem-

based

learning, Pediatric Acute Chronic NP students, University of Pennsylvania School of

Nursing,

Terri Lipman, professor.

Constructing an evidence-based, anti-obesity media campaign. (May 25, 2010). PBHL 672:

Theory

And Practice of Health Promoti0n Communication. Drexel University School of Public

Health.

Allison Karpyn, professor.

New media technologies and the school context: Challenges and opportunities for

educators.

Philadelphia Suburban Schools Study Council, Philadelphia, PA. (May 5, 2010).

The impact of new media technologies on the health and well-being of youth. (April 23,

010).

Keynote Speaker, Pediatric Continuing Medical E ducation Program, Philadelphia Department

Public Health, Philadelphia, PA.

The role of television in childhood obesity: Causes, consequences, solutions. (March 18,

2010).

Muhlenberg College. Allentown, Pennsylvania.

The impact of new media technologies on the hea lth and well being of the developing

child.

(June 9, 009). Department of Behavioral and De velopmental Pediatrics, Children s

Hospital of

Philadelphia. Philadelphia, PA.

Youth media use and the developmental process. (July 16, 2009). Empowering Teachers

Summer

Institute, Sarah Lawrence College Bronxville, NY.

Can government funding and regulation impr ove the quality of children s television?

(June 30, 2009).

Media, Democratization and International De velopment summer course, Central European

University Budapest, Hungary.

The Impact of New Media Technologies on Youth Development. (May, 2009). Keynote speaker

for

the New Jersey Association of Principals and Supervisors Annual Conference, Monroe

Township, New Jersey.

Young minds and media technologies. (April, 2009). Salon chair for the Association of

Children s Museums annual conference, Philadelphia, PA.

Digital Media Policy for Children (April, 2009). Invited speaker for Peter Decherney s

class: Internet,

Policy and Culture (Department of English).

Media policy in the age of the internet. (March, 2009). Keynote address for the

Society of Adolescent Medicine annual conference, Los Angeles, CA.

Media use and childhood overweight. (March, 2009). Colloquium presentation for Center for

Weight and Eating Disorders, Myles Faith, Assistant Professor and colloquium coordinator.

Food marketing and public policy. (June, 2008). Problem-based learning, Pediatric Acute

Chronic NP students, University of Pennsylvania School of Nursing, Terri Lipman,

professor.

Media policy and the education of children and families. (February, 2006). Graduate

School of Education, Child Development and Social Policy, Diana Slaughter-

Defoe, professor.

Children, television viewing and obesity: Strategies for pediatricians. (2006, February).

Advocacy training program, Pediatric Residents, Children s Hospital of Philadelphia,

Philadelphia, PA.

Making the most of television in your home . (2004, April). Gladwyne Montessori School,

Gladwyne, PA.

Young children and the mass media. (2004, March). St. Mary s Nursery School and Graduate

Parents at Penn. Philadelphia, PA.

Mass media use and its implications for the healthy development of teenage girls. (2003,

October).

Police Athletic League s Rizzo Center, Philadelphia, PA.

The Three Hour Rule & The V-Chip Mandate: How have they been received by parents?

(2003, March). Speaker series sponsored by Penn State University, Abington, PA.

Children and media use in the home: Influences on behavior. (2002, June). Child and

Adolescent

Psychiatry Residency Didactic Program. The Children s Hospital of Philadelphia,

Philadelphia, PA.

Children s uses of electronic media: Implications for social, emotional and intellectual

development.

(2002, March). National Behavioral Pediatri cs Fellowship Training Program sponsored by

the Maternal Child & Health Bu reau. The Children s Hospital of Philadelphia,

Philadelphia, PA.

Making the most of television . (2001, April). Speaker series sponsored by the

Parent/Teacher

Association of the Charlestown School District, Pottstown, PA.

The multi-media experience of childhood. (2001, March). Collaborative Office Rounds