Quality Assurance Customer Service

SHARI GOTTESMAN

***** ****** ***** ****** abmr1d@r.postjobfree.com

Cooper City, FL 33026 Cell: 754-***-****

AREAS OF EXPERTISE

Advertising, Promotions, Marketing & Media Product Development

Intellectual Property Contracts & General Corporate Law Privacy &

Emerging Technology

PROFILE

Accomplished corporate attorney with a demonstrated ability to manage,

perform, and excel in fast-paced, high-pressured environment, effectively

managing multiple tasks, priorities and personalities.

PROFESSIONAL LEGAL EXPERIENCE

Fuerst & Ittleman, P.l. Miami, FL

Senior Associate 01/10-

Present

Law firm focused on matters involving Tax, Customs and Food & Drug Law.

> Counseled various clients on matters related to food and drug law.

> Advised clients on advertising and promotions issues including

sweepstakes and contests.

> Handled several trademark and domain infringement matters.

Garden of Life, Inc.

West Palm Beach, FL

Assistant General Counsel & Director of Regulatory Affairs

12/06 - 01/10

Top ten marketer of whole food nutritional products. Provided legal counsel

on various matters with a focus on advertising and promotions, new product

development, and regulatory compliance.

> Oversee all compliance and legal matters, including general business

issues, intellectual property, transactions, risk management, domestic

and international sales, and marketing issues.

> Negotiate, draft, and review a variety of contracts for product

development, operations, advertising/media purchases, infomercial

production, general promotional, supply chain, and distribution purposes.

> Review label copy, ad copy, websites, commercials (long and short form),

and other promotional materials for compliance with all applicable

regulations.

> Partner with the product development team to identify regulatory and non-

regulatory obstacles to market, and aid in the development of new

products.

> Team with members of quality assurance, customer service, product

development, and the executive team, as the legal arm of the Change

Control Committee, to effectuate and document changes without regulatory

complications and with minimal impact to the consumer.

> Handle regulatory inquiries from various agencies (FTC, FDA, State AGs,

BBB) and consumer groups, and monitor and report serious adverse events

to the FDA.

> Create and present training seminars with a focus on advertising and

marketing.

> Initiate and maintain a trademark portfolio of over 95 U.S. and

international marks.

Home Shopping Network (HSN)/IAC Retailing

St. Petersburg, FL

Associate Counsel

10/2003 - 12/2006

Public retail conglomerate (NASDAQ: HSNI) with over $2 billion in annual

revenues consisting of over a dozen websites, thirteen catalogs, and a 24-

hour live shopping channel that advertises and sells over 40,000 different

products each year. Handled matters involving the Federal Trade Commission

(FTC), the Food and Drug Administration (FDA), and matters related to the

Company's advertising practices of various consumer products.

> Provided comprehensive reviews of products, manual copy, label copy, ad

and other promotional materials for television programming, Internet, and

catalogs, to ensure compliance with all applicable regulations.

> Partnered with quality assurance and outside vendors to build

substantiation files for marketing claim compliance, including

competitive/comparison claims substantiation to meet or beat network

compliance standards.

> Provided risk analysis for marketing claims and product liability

evaluation to avoid inquiry or action by the Consumer Products Safety

Commission (CPSC).

> Conducted advertising compliance training seminars for various internal

and external audiences.

> Worked closely with marketing to create product advertisements and

special promotions including: gift card programs, coupons, and

sweepstakes.

> Ensured proper usage of disclaimer and disclosure statements and

trademarks (i.e. the NFL).

> Negotiated, drafted, and reviewed agreements and contracts related to IP

licensing.

SHARI GOTTESMAN - Page 2 of 2

10460 Buenos Aires Street, Cooper City, FL 33026 - Cell: 754-***-****

- abmr1d@r.postjobfree.com

____________________________________________________________________________

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> Responded to regulatory inquiries from the FTC, National Advertising

Division (NAD), Electronic Retailing Self-Regulatory Program (ERSP),

CPSC, etc.

> Monitored regulations of viral/direct marketing, advertising and

eRetailing, and recommended new policies and procedures.

> Initiated policies and procedures for online communities and product

reviews, and updated and maintained website privacy policies.

> Drafted, enforced, and trained on Anti-Money Laundering Policy and

procedures as required by the U.S. Patriot Act.

> Managed one paralegal and one legal assistant, and supported the

litigation team and outside counsels.

Overseas Military Sales Group (OMSG)

Woodbury, NY

Counsel

06/2000 - 10/2002 Privately owned company with annual revenue of over

$500 million, known as the world's leading marketer of automobiles and

motorcycles serving the American military, diplomatic, Foreign Service, and

international business communities. Handled a broad range of legal matters

involving contracts, compliance, trademarks and privacy, e-commerce issues,

and litigation management.

> Drafted and presented training and compliance programs to ensure FTC and

contract compliance for sales, marketing, and other non-legal

departments.

> Provided the final review of all advertising and marketing materials,

including sweepstakes, contests, and other promotional vehicles for the

parent corporation and all subsidiaries ensuring FTC and Consumer

Protection Act (CPA) compliance, proper usage of disclaimer and

disclosure statements, and trademarks used under license from their

owner(s).

> Performed extensive research and provided counsel regarding e-commerce,

Internet, and privacy laws.

> Analyzed, negotiated, and drafted a wide range of agreements, including

IT/MIS contracts and software licensing agreements, joint venture

agreements, distribution agreements, independent contractor agreements,

non-disclosure and non-compete agreements, supplier agreements, leases,

and commercial agreements.

> Negotiated vendor contracts in support various business units.

CONSULTING EXPERIENCE

Private Consulting

Timonium, MD

Compliance Consultant

10/2002 - 10/2003

Represented corporations on various compliance matters including:

> Overseas Military Sales Corporation on privacy, media, advertising law,

and IT contracts compliance.

> Carefirst, Inc., Blue Cross Blue Shield of Maryland on HIPAA and GLBA

compliance.

> Bay Capital Corporation on financial, lending, and GLBA compliance.

EDUCATION

Touro College, Jacob D. Fuchsberg Law Center

Huntington, NY Juris Doctor

12/2000

University of Hartford West

Hartford, CT

Bachelor of Arts, History

08/1993

BAR ADMISSIONS & PROFESSIONAL ASSOCIATIONS

> Admitted to Practice in the State of New York (2003)

> Admitted to Practice in the State of Maryland (2003)

> Authorized House Counsel, Florida (2004)

> Member, American Corporate Counsel Association

> Member, Advertising Women of New York

> Member, Bar Associations of New York, Maryland, Florida, and the American

Bar Association

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