Casandra Fruscione
*** **** *** ***. * . Rochester, NY 14607 . 585-***-**** .
abm8ou@r.postjobfree.com
Education
State University of New York College at Brockport May 2007
Bachelor of Science in Marketing, AACSB
Marketing Experience
Camp Bow Wow Henrietta October 2008 - Present
Marketing Director / Manager Rochester, NY
. Create, manage and promote through the franchise website and use of
many social media networks.
. Engage local businesses and build relationships to help promote the
company
. Create and design flyers, coupons, gift certificates, and other
promotional material to distribute
. Plan and manage different events for the company
. Manage and run Camp, including opening and closing, checking in and
out customers, selling merchandise and packages, managing employees,
customer service, etc
CBS Radio - WZNE 94.1FM, WCMF 96.5FM, WPXY 97.9FM
January 2007 - September 2009
Promotions Assistant/Sales Model
Rochester, NY
. Manage live promotions throughout region
. Supervised promotional team during sponsored events
. Promote specific brands and products along with the station at local
venues
. Entice customers to get involved at the promotions
. Edit website, develop online survey for listeners, and research
current industry news
. Enter new contacts and additional data into Backstage Access software
for promotional purposes
Grainger Industrial Supply July 2007 - August 2008
Customer Service Associate Rochester, NY
. Assist customers by identifying their needs and recommending the
correct products
. Promote items of the month, warranties, and other various products to
reach quarterly goals
. Use of the SAP computer program system to take orders, perform
returns/exchanges and various tasks
. Create and arrange showroom displays
Rochester Americans Fall 2006
Ticket Sales and Service Internship Rochester, NY
. Assist with ticketing sales for a venue with 10,500 seats (i.e.
targeted mailings)
. Provide customer service before and during game intermissions at guest
services booth
. Participated on the "Fun Team" running promotions and game day events
Batavia Muckdogs Summer 2006
Promotions Internship Batavia, NY
. Managed seven promotional contests and activities for each home game
. Directed 50/50 sales promotion for Hillside Children's Charity
. Raised approximately $1,500 dollars for Hillside Children's Charity
The Bonton
September 2002 - August 2006
Sales Associate
Lockport, NY
. Set up promotions and sales for six departments, including scanning,
pricing, and labeling all items
. Organize the floor structure according to a merchandise plan
. Handled receiving and pricing of products and also restocked
merchandise
. Assist customers in areas of purchasing, returns, and exchanges, and
enforced store policies.
Skills and attributes
Proven management and leadership skills, Ability to develop, initiate,
and coordinate public events,
Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook) and
Adobe Photoshop,
Exceptional written, interpersonal, and verbal communication skills,
Organized, Creative, Proven ability to multi-task