Brendan Loucas
***** **** ****** *****, ** ***** 858-***-**** abjahn@r.postjobfree.com
KEY SUCCESSES
. Poseidon Resources adopted my senior experience project from Cal State
as part of their implementation strategy, which is set to launch early
2010.
. Leading Sales and Marketing Consultant at Community Guide Magazine
with gross sales of $75,000 and $220,000 annual retention in 2008.
PROFESSIONAL EXPERIENCE
Community Guide Magazine (www.mycgcoupons.com)
Sept 2006-March 2010
Sales Manager/Senior Advertising Consultant
. Hire sales people and work with them to develop a successful strategy
to penetrate the market in their territory.
. Develops and implements customer acquisition and brand awareness
strategies and solutions for small-to-medium businesses utilizing
print and web media.
. Facilitated ongoing training for sales team (i.e. approach, client
retention, overcoming objections, asking for the sale).
. Provided support to the sales team by accompanying them on sales
calls, helping them meet deadlines, etc.
. Manages and consults new and existing business accounts on print and
web placement, insertion frequency and media relations.
Automatic Data Processing (ADP)
Jan 2006-Sept 2006
District Manager
. Provided a broad range of solutions for small business clients
including: Polito Eppich CPA, North County Ford, Climax Distribution.
. Small business consulting specialist and familiar with several
vertical industries, client business models and growth strategies.
. Built relationships with local banks and CPAs on a reciprocal level.
Le Peep Grill
July 2002-Dec. 2005
General Manager
. Controlled entire business operation while attending school; including
staffing, schedules, establishing operational procedures, training,
budget forecasts and employee standards to ensure total customer
satisfaction.
. Determined specials, promotions, advertising and marketing programs
establishing a profitable enterprise during my tenure.
. Exceeded annual forecasts 2003-2005 through aggressive cross-marketing
and La Jolla community outreach programs.
Automobile Club of Southern California
September 2000-July 2002
Outside Sales Account Manager, California State Fire/Casualty licensed
. Developed local sales and marketing strategies for business
development and client account management.
. Represented AAA at trade shows, conferences and other business
development functions.
. Earned "Top internet lead closer" in 2001.
EDUCATION
California State University, San Marcos
Bachelor of Science, Business Administration, Marketing emphasis, December
2005
Related course work: marketing, sales, personnel management, business
management, business ethics, business law, macro economics and statistics.
SKILLS
Creating and implementing territory sales & marketing campaigns (online &
offline) Proficient in Microsoft Office (all applications) & CRM systems
(salesforce.com, Act, SalesLogix) Marketing plan development and ROI
programs MAC or PC Knowledge of SEO, ISO, and related fields