Marketing Coordinator

About the Jacksonville Jaguars

The Jacksonville Jaguars are a professional football team and a member of the National Football League’s AFC South Division. The Jaguars are one of the NFL’s youngest franchises, playing their first regular season home game on Sept. 3, 1995, in Jacksonville, Fla., and have since won four division titles. The Jaguars are owned by Shahid Khan, a visionary leader whose businesses include Flex-N-Gate, Fulham Football Club, All Elite Wrestling, Bold Events and Iguana Investments. Since 2012, Mr. Khan’s impact on the Northeast Florida community has exceeded $500 million, including charitable giving through the Jaguars Foundation, capital improvements to EverBank Stadium and the creation of Daily’s Place, which hosts upwards of 40 concerts a year. The Jaguars and Iguana Investments opened the Miller Electric Center, a state-of-the-art sports performance center in 2023, which now houses all of football operations for the Jaguars, including players, coaches and other personnel. Over the next several years, the Jaguars and Iguana Investments will complete Phase 1 of the Jacksonville Shipyards, a reimagination of the riverfront which will include a Four Seasons Hotel and Private Residences, an office building inclusive of the Jaguars front office headquarters, and a modernized marina and support building, as well as begin additional projects to transform the area around the stadium into a year-round, mixed-use sports and entertainment district.

In 2024, the Jaguars and the City of Jacksonville announced plans to move forward with a reimagined Stadium of the Future, securingJaguars football in Jacksonville for generations to come, plus a continuation of annual traditions of the Florida-Georgia Football Classic and TaxSlayer Gator Bowl while also opening opportunities for future Super Bowls, Final Four tournaments, college football playoffs, marquee concerts and more. Using research derived from Jaguars fans, stadium guests and a comprehensive assessment of the facility's structure, the Stadium of the Future will be a world-class venue for a world-class city that showcases a facility that is environmentally friendly, cost effective and presents state-of-the-art innovation. The Stadium of the Future features a protective canopy, wider concourses, new communal spaces, scenic lookout decks, immersive in-bowl technology, new seating types and a public Floridian nature park.

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The Jaguars company values are Passion, Respect, Innovation, Dedication and Empowerment (PRIDE). We believe in the importance of diversity, continual learning and transparency. We also understand the role that excitement, originality and fun play in the workplace. All of these ideas come together to build a strong and dynamic workplace culture. Because of this, we are dedicated to, and encouraged by, leading the way in developing a distinct and inclusive team.

Summary

The Marketing Coordinator sits primarily within the Marketing Strategy & Operations team to ideate, implement and manage various campaigns and projects throughout the year. The Marketing Coordinator will own additional tasks such as working as project manager for the Design Team, traffic and manage media assets and coordinate vendor payments as well as other duties as assigned.

Job Responsibilities

Serve as the Marketing Liaison for Group Sales initiatives and traffic creative assets to various marketing platforms (including paid/organic social, printed collateral, e-marketing, and out of home signage, etc.)

Manage and optimize the design content, messaging and trafficking for all creative requests

Traffic marketing assets to internal and external marketing channels connected to single game tickets and ticketing campaigns

Support performance marketing initiatives, such as email marketing and SMS

Establish and sustain professional relationships with local media sales and service representatives to execute media plans, reach new audiences, and optimize Jaguars initiatives for ticketing, marketing and partnerships

Work closely with analytics and ticketing team to track performance of campaigns, specifically across digital platforms, and subsequently optimize those plans based on the results. Digital media to include programmatic display, paid social, SEM/SEO, programmatic audio and online video platforms

Work collaboratively with Jaguars production, digital, and social media teams on campaign implementation across owned & operated channels

Work with league partners to include campaign marketing assets on NFL platforms, including digital, e-marketing, and television

Traffic all advertising assets for implementation

Support cause marketing initiatives such as Jaguars Foundation, Youth Football and Community Impact

Monitor budget usage in coordination with the Senior Director of Marketing and Senior Marketing Manager (Brand)

Create end-of-year recaps in tandem with the analytics team to showcase campaign results

Coordinate payments for marketing vendors

Oversee communication for departmental meetings connected to all marketing verticals and senior leadership

Support branded projects including but not limited to video shoots, interdepartmental meetings and events connected to brand growth

Manage ticketing, hospitality and marketing needs for radio affiliates

Support the marketing efforts of tentpole campaigns and events

Lead special projects connected to all marketing verticals and other duties as assigned

Job Requirements

1-2 years of Marketing experience

Bachelor’s degree in a related field of study

Understanding of e-marketing, traditional marketing platforms, partnership marketing integrations and trends throughout the sports and pop culture landscape

Organized and detail-oriented individual with strong interpersonal skills

Ability to balance strategy and operations while demonstrating project management skills

Creativity, flexibility and adaptability

Familiarity with the sports and entertainment landscape

Preferred

Experience in sports, events, concerts

Perks and Offerings

Here is insight into some of the perks and offerings of the Jaguars and Bold Events:

Health, Dental, Vision and Life insurance options

Mobile phone stipend

100% match of the employee’s contribution, up to 5% of income, in company 401(k) program

16 weeks of paid parental leave, including adoption. Leave Sharing option available

Company provided lunch, during the work week

Wellness Programs inclusive of: Employee Assistance Program through NFL Lifeline as well as Colonial Life; preferred access to mental health appointments; access to onsite weight facility; company sponsored rec leagues; significant discounts to local YMCA; wellness challenges

Team member recognition and mentor programs

20 paid company holidays in addition to 17 days of PTO (that’s over 1 month of paid time off!); Summer Fridays

JagsU and various company and departmental training and development options

Various employee events and celebrations such as: an Employee Anniversary Celebration, PRIDE Awards Ceremony, Employee Days of Service, Employee Appreciation Day, a holiday party, quarterly all team meetings, happy hours and more

Opportunity to receive tickets to various events such as Jaguars home games and concerts, as well as other local, ticketed events

Various other perks and discounts through local partners

Onsite notary

Perks and offerings are subject to change and may be dependent upon role

View to learn more about what it means to be a part of the Jaguars team!

By submitting this application, you understand that you may be subject to a pre-employment drug test. You certify that the information in your application is true, correct and complete. You authorize the Jaguars and its representatives to contact your prior and current employer and other references and all others for purposes of confirmation of the information you have provided. You understand your application is subject to, among other things, your eligibility to work in the United States.

Any personal data (including any sensitive personal data) that you provide to the Jaguars as part of the recruitment process and/or otherwise for potential employment may be held and processed for the purposes of your registration, application and potential selection and in connection with any subsequent employment or placement at the Jaguars or any of its affiliates. That data may be retained and further processed for the purposes of matching your skills and qualifications to future positions, identifying you as a potential candidate for future positions, to inform you of future positions and analytics in respect of who applies for positions with the Jaguars. If you are selected for the opportunity for which you apply, your personal data may be used for the purposes of entering into a relationship with the Jaguars, including sending you correspondence or general information relating to the employment relationship. Your personal data may be disclosed to Jaguars affiliates and to third-party organizations providing services to the Jaguars. Your personal data will be retained in accordance with the Jaguars document retention policies and applicable laws.