Content Strategist

When you join Kyocera Document Solutions America, Inc. you are joining an organization that is deeply rooted in the Philosophy of “doing what is right as a human being”. Through this Philosophy, our employees are passionate about providing best in class customer service through efficiency, accountability and a sense of urgency all while putting knowledge to work to drive change.

In addition, we’re a Great Place to Work… and we really mean it! Kyocera Document Solutions America, Inc. was officially certified a Great Place to Work since 2021. An organization earns this distinction when its employees have expressed their trust the people they work for, have pride in what they do and enjoy the people they work with.

As a Content Strategist, you will be responsible for managing content creation and curation for campaigns grounded in research and business needs. Collaborating with creative agencies, you will develop content and campaign strategies that enhance Kyocera’s visibility as a technology and thought leader. Your role will involve defining the digital content strategy for Kyocera Document Solutions America's commercial and production printing products.

The chance to do something meaningful, to challenge yourself, to be a part of change in an industry, to influence change doesn’t come around every day.

Responsibilities

The candidate has experience in inbound marketing, content creation and a strong sales-oriented approach:

Building productive and collaborative relationships with team members and proactively providing and seeking guidance, clarification and feedback.

+ Develop a strong understanding of the products and services, competition, industry and brand positioning goals for production printing products.

+ Serve as the primary content marketing and campaign manager for Kyocera production printing and inkjet products.

+ Create content based on the business requirements and market insights.

+ Curate content tailored to specific campaign requirements, target segments, personas, and relevant touchpoints throughout the customer journey.

+ To be part of strategy design, renewal of the brand positioning, campaign methods and aligning them with the stakeholders.

+ Create integrated marketing campaign the incorporate web SEO optimization, digital advertising and demand gen campaigns, paid and earned media placements and other content types that promote Kyocera production printing.

+ Measure the effectiveness of the campaigns and report campaign and results KPIs to management.

+ Initiate and carry out objective testing of new content tools, resources and delivery techniques.

+ Ensure marketing campaigns are delivered to customers across the Americas in a consistent and organized fashion.

+ Cultivate a strong network of internal relationships to identify appropriate resources to execute strategies by gaining the trust and confidence of the business leaders.

Qualifications

Required:

+ BA or BS degree in Marketing, Journalism or Communication.

+ At least 2 years of experience.

+ Experience in production printing products and applications.

+ The candidate prefers working in a collaborative, cross team capacity. This role requires you to work across functions and departments to bring the campaigns to life.

+ You are at the center of our entire organization, constantly interacting with teammates and sales region peers.

Preferred:

+ Hands on experience with MS Office, InDesign, Photoshop and CMS platforms.

+ Prior experience in SEO

Note

This is a general description of the duties and responsibilities most frequently required of this position. The company may from time to time request that the incumbent perform other related tasks and assume reasonable responsibilities that have not been specifically included in this description.

Kyocera Document Solutions America, Inc is a group company of Kyocera Document Solutions Inc., a global leading provider of total document solutions based in Osaka, Japan. The company’s portfolio includes reliable and eco-friendly MFPs and printers, as well as business applications and consultative services which enable customers to optimize and manage their document workflow, reaching new heights of efficiency. With professional expertise and a culture of empathetic partnership, the objective of the company is to help organizations put knowledge to work to drive change. Kyocera is looking for enthusiastic and innovative people to help our customers run their businesses more efficiently and more profitably. We offer a generous benefits package including medical, dental and vision plans, a 401k match, flexible spending, disability and life insurance, plus paid time off and holidays.

KYOCERA Document Solutions America, Inc. is an Equal Opportunity Employer, a VEVRRA Federal Contractor, and complies with all applicable federal, state, and local laws regarding nondiscrimination. Kyocera provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, or protected veteran status. Qualified minorities, women, protected veterans and/or individuals with disabilities are encouraged to apply.

Regular Full-Time